餐厅怎么样有效引流？教你5个技巧，让顾客主动送上门
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">餐厅想要<span style="color: black;">挣钱</span>，引流是关键！那怎么<span style="color: black;">才可</span>有效引流呢？</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">接下来就给<span style="color: black;">大众</span>介绍5个餐厅引流的小妙招，学会了，让顾客主动送上门。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">1、用<span style="color: black;">食品</span>吸引顾客</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">餐厅最大的<span style="color: black;">特殊</span><span style="color: black;">便是</span>菜品，<span style="color: black;">那样</span><span style="color: black;">怎样</span>用菜品吸引顾客呢？</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">之前<span style="color: black;">非常多</span>餐饮人说到用<span style="color: black;">食品</span>的香味吸引来往的顾客，这个临街店铺是<span style="color: black;">能够</span>做到的。<span style="color: black;">然则</span><span style="color: black;">此刻</span><span style="color: black;">针对</span>餐厅卫生方面<span style="color: black;">需求</span><span style="color: black;">增多</span>，当街烹饪不现实，<span style="color: black;">因此呢</span>餐厅<span style="color: black;">能够</span>用新奇的方式来<span style="color: black;">表现</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">美国纽<span style="color: black;">大概</span>一家餐厅就<span style="color: black;">经过</span>每年推出一款新奇的<span style="color: black;">食品</span>保持<span style="color: black;">揭发</span>率，让顾客主动找上门来。<span style="color: black;">例如</span>2017年，这家餐厅推出了<span style="color: black;">能够</span>食用的比基尼披萨，成功吸引了不少顾客前来打卡。2018年，<span style="color: black;">她们</span>又推出了<span style="color: black;">能够</span>食用的新娘捧花披萨。这种别出心裁的披萨新吃法，吸引了许多婚礼新人的<span style="color: black;">重视</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">经过</span>新奇<span style="color: black;">食品</span>吸引顾客，既<span style="color: black;">赢得</span>了眼球<span style="color: black;">亦</span>进行了营销，人气有了，名气<span style="color: black;">亦</span>有了，可谓一举多得。</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/af88f263c5f4416d8ef36904800b6f9e~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1722539322&x-signature=F5NRsP3NJVPrGA8O%2B402yPQ7fts%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">2、闪亮的店面形象</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">许多门店存在的问题<span style="color: black;">重点</span>在两个方面：缺乏醒目的标志。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">一个大大的黄色M，顾客在很远的<span style="color: black;">地区</span>就<span style="color: black;">能够</span><span style="color: black;">晓得</span>那是麦当劳；一个旋转的三色灯箱，顾客<span style="color: black;">晓得</span>那是一家理发店。然而，现实中<span style="color: black;">非常多</span>店老板不太注重招牌的<span style="color: black;">功效</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">暗淡</span>的灯光。顾客就像飞蛾<span style="color: black;">同样</span>，<span style="color: black;">拥有</span>趋光性，愿意到明亮干净的店里去逛逛。<span style="color: black;">倘若</span>一家店灯光<span style="color: black;">暗淡</span>，店老板是省电费了，但失去了不少顾客。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">因此呢</span>，餐厅<span style="color: black;">想要</span>吸引顾客，门店形象<span style="color: black;">必定</span>要做好。<span style="color: black;">例如</span>一家卖蟹的餐厅，门头上设计了一只大蟹，远远的就会被顾客看到。还有卖小龙虾、卖牛蛙，<span style="color: black;">一样</span>会摆放食材的卡通形象在门店，<span style="color: black;">这般</span><span style="color: black;">不仅</span>点明了自己的<span style="color: black;">特殊</span>，<span style="color: black;">况且</span>会给顾客留下深刻的印象。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">3、用人气吸引顾客</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">有人说，低头进去吃饭的，<span style="color: black;">通常</span>都是老顾客，在餐厅门口东张西望的都是新顾客。什么样的餐厅能吸引到<span style="color: black;">她们</span>呢？最重要的还是人气。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">非常多</span>人选餐厅都有<span style="color: black;">这般</span>的一个思路：人多的餐厅和排队的餐厅应该会比较好吃。<span style="color: black;">倘若</span>两家相邻的餐厅，一家坐满了人，一家<span style="color: black;">无</span>人，相信<span style="color: black;">非常多</span>人都会毫不犹豫<span style="color: black;">选取</span>人多的一家。</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/e052eb33572440f0b59ce4aec940b439~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1722539322&x-signature=ojBqllDZlLCUFAsbIDbBMzZcx6s%3D" style="width: 50%; margin-bottom: 20px;"></div>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">因此呢</span>，餐厅<span style="color: black;">想要</span>吸引顾客上门，要把最早进来吃饭的顾客安排在靠窗户的座位上。<span style="color: black;">这般</span><span style="color: black;">能够</span>暗示从马路上走过的顾客：<span style="color: black;">咱们</span>店的饭菜好吃，你看这么多的人在店里进餐，快来尝尝呀。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">4、店员热情招呼</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">针对</span>犹豫不定、不<span style="color: black;">晓得</span>吃什么的顾客，热情的店员<span style="color: black;">常常</span>能加快<span style="color: black;">她们</span>做决定。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">例如</span>同一层的餐厅，每家餐厅都派了员工出来派传单，大部分都是递过去就算了。<span style="color: black;">然则</span>有一家餐厅的员工却<span style="color: black;">非常</span>热情向你<span style="color: black;">举荐</span>了<span style="color: black;">她们</span>家的<span style="color: black;">特殊</span>菜，还有近期的优惠等，你<span style="color: black;">特别有</span>可能会<span style="color: black;">选取</span>这一家餐厅。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">热情的员工、周到的服务，这些都是吸引顾客的“法宝”。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">5、利用爆款吸引目光</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">某一道菜卖了多少，<span style="color: black;">有些</span>餐厅天天排队的<span style="color: black;">资讯</span>屡见不鲜，这<span style="color: black;">便是</span>爆款的威力。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">做餐饮<span style="color: black;">更加是</span>如此，在塑造餐饮品牌时切忌好大喜功，专注的核心是要找到自己的<span style="color: black;">优良</span>和<span style="color: black;">特殊</span>，以此为<span style="color: black;">基本</span>打造餐厅的爆款，把名气与品牌<span style="color: black;">绑缚</span>在<span style="color: black;">一块</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">爆款打造好了，<span style="color: black;">能够</span>助推品牌发展，品牌经营上了轨道，餐厅才会更具知名度和口碑。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">吸引顾客上门是<span style="color: black;">第1</span>步，怎么留住顾客才是餐厅的重中之重。<span style="color: black;">倘若</span>你用了<span style="color: black;">非常多</span><span style="color: black;">办法</span>吸引顾客上门，<span style="color: black;">然则</span>后期的体验<span style="color: black;">欠好</span>，<span style="color: black;">那样</span>前面做的所有<span style="color: black;">奋斗</span>都白费了。</p>
<div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://p3-sign.toutiaoimg.com/pgc-image/af1dc68abcdd4d91bc5cb5a92b3e1fd4~noop.image?_iz=58558&from=article.pc_detail&lk3s=953192f4&x-expires=1722539322&x-signature=Qf%2B1mKWJGuCEYd1UDPGGa0LBLG4%3D" style="width: 50%; margin-bottom: 20px;"></div>
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