视频号快速起号，0-1起盘、运营、变现玩法完整解析。
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">大众</span>好呀，</span></p>
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<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">今天，给<span style="color: black;">大众</span>带来一篇内容，【瑾糖】的</span><span style="color: black;"><strong style="color: blue;">《视频号快速起号，0-1起盘、运营、变现玩法完整解析</strong></span></span><span style="color: black;"><strong style="color: blue;">》</strong></span><span style="color: black;">。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">倘若</span>想快速在视频号开直播带货<span style="color: black;">挣钱</span>，<span style="color: black;">第1</span>步要做的便是起号。瑾糖<span style="color: black;">通</span><span style="color: black;">过筛选</span><span style="color: black;">其他平台</span><span style="color: black;">爆过的素材</span><span style="color: black;">，进行混剪视频去重，靠发布<span style="color: black;">海量</span>视频获取自然流量，从来带动直播间人流量，达到快速起号的效果</span></span>。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">相信本篇内容<span style="color: black;">针对</span>想入局视频号带货以及正在做视频号的小伙伴都会有所<span style="color: black;">帮忙</span>。</span></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">话不多说，直接进入正题吧~</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">正文</p><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;"><span style="color: black;">1、</span>自我介绍</span></span></strong></span><span style="color: black;"><span style="color: black;">大众</span>好，我是瑾糖 ，我从 19 年<span style="color: black;">起始</span>创业，做过日销量 30 万+的抖音团长、2 年间和<span style="color: black;">朋友</span>合伙经营了一家年营业额近两千万的<span style="color: black;">宣传</span><span style="color: black;">机构</span>、<span style="color: black;">机构</span>旗下 B 站 MCN 粉丝总量近千万（含 4 位百大 UP 主）、还开过茶馆。</span><span style="color: black;">今天暂且不谈其他，跟<span style="color: black;">大众</span>聊聊，近期<span style="color: black;">始终</span>在<span style="color: black;">科研</span>的视频号项目：<span style="color: black;">怎样</span>快速暴力起号。</span><span style="color: black;"><span style="color: black;">晓得</span>这个项目到执行<span style="color: black;">咱们</span>花了 2 天，并跑通了变现。从起号<span style="color: black;">第1</span>场<span style="color: black;">仅有</span> 100 块 GMV 的不如意，到测试<span style="color: black;">调节</span>暴力起号打法后，两周内跑到了单场 GMV 近 3 万的成绩，打响了在视频号带货的<span style="color: black;">第1</span>笔变现。</span><span style="color: black;">这个成绩比不上其他视频号大佬，但有个优点<span style="color: black;">便是</span>，这个视频号的打法在<span style="color: black;">咱们</span>的测试下，是适用于普通人、新手上手的<span style="color: black;">独一</span>的<span style="color: black;">需求</span>，<span style="color: black;">便是</span><span style="color: black;">必须</span>执行力拉满！</span>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">2、</span>项目背景</span></strong></span></h3><span style="color: black;"><strong style="color: blue;"><span style="color: black;">1.道：新手<span style="color: black;">亦</span>能上手的项目<span style="color: black;">优良</span></span></strong></span><span style="color: black;">上手第 1 天 GMV 一百块，只花了几天时间后面就能打到单号单天 GMV 近 3 万，佣金破万。</span><span style="color: black;">有位圈友看到我 8 月 8 号凌晨发的一条<span style="color: black;">伴侣</span>圈，<span style="color: black;">而后</span><span style="color: black;">白日</span><span style="color: black;">马上</span>执行，跑出了 1715GMV。</span><img src="https://mmbiz.qpic.cn/mmbiz_png/g6QibbXhVOWtUHhHef0N3DwhGVtbLNcksHP5z3oYhefcDV9MqtalianSjfc7KJxBO0GnIaGgFje8ticg7ZwGUvyMQ/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><span style="color: black;">这个项目是<span style="color: black;">能够</span>单人操作完成<span style="color: black;">全部</span>闭环的，<span style="color: black;">况且</span>对新手的上手难度并不高。我和<span style="color: black;">咱们</span>的小伙伴们在跑这个项目之前对视频号<span style="color: black;">亦</span><span style="color: black;">无</span><span style="color: black;">太多</span>的<span style="color: black;">认识</span>，直接上手实操<span style="color: black;">便是</span>干，一边学习一边测试一边开播。</span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">项目测试成绩</span></strong></span><span style="color: black;">7 月 18 号<span style="color: black;">第1</span>天<span style="color: black;">起始</span>直播到<span style="color: black;">此刻</span> 8 月 15 号一共播了 9 天总 GMV 三万五，佣金大概 1.6 万<span style="color: black;">上下</span></span><span style="color: black;">其中最高一场 GMV2.8 万，在这 25 天里有差不多 10 天是<span style="color: black;">无</span>跑这个项目的，<span style="color: black;">因此</span>花在这个项目上大概是 15 天干出了这个成绩。</span><strong style="color: blue;"><span style="color: black;">数据<span style="color: black;">仔细</span></span></strong><span style="color: black;">7月18日，GMV 100</span><span style="color: black;">7月19日，GMV 511</span><span style="color: black;">7月26日，GMV 4716</span><span style="color: black;">7月31日，GMV 28000</span><span style="color: black;">8月7日，GMV 8000</span><span style="color: black;">8月10日，GMV 5666</span><span style="color: black;">8月11日，GMV 2935</span><span style="color: black;">8月13日，GMV 6000</span><span style="color: black;">8月14日，GMV 3552</span><img src="https://mmbiz.qpic.cn/mmbiz_png/g6QibbXhVOWtUHhHef0N3DwhGVtbLNcksO7ib5JmrXrB3NsT7kBVxnzbjROHBHaxc7lDFfp6RDIWIwzaEzAQZ1WA/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><img src="https://mmbiz.qpic.cn/mmbiz_png/g6QibbXhVOWtUHhHef0N3DwhGVtbLNcksGIveuuahvS761f4huLKZzYRKiboCtTEiciciaSPpcDpIPOQwcLm6icOvLTQ/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><img src="https://mmbiz.qpic.cn/mmbiz_png/g6QibbXhVOWtUHhHef0N3DwhGVtbLNcksSdgEicZeZttNXVFFjYUe8RGtHty5jTjdO3Q0TMib2enbXG0EtDGtSvng/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><img src="https://mmbiz.qpic.cn/mmbiz_png/g6QibbXhVOWtUHhHef0N3DwhGVtbLNcksicfmc9wVbzyJpEc7TWSowbXmPibqlsav0YCbbJ8VyVpaGZjT2fUlRvfw/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><img src="https://mmbiz.qpic.cn/mmbiz_png/g6QibbXhVOWtUHhHef0N3DwhGVtbLNcksJkhJ0gWia3W8o4icvf4KMNFYGfbZDHAViaykic8H6mLGUh6JF8IIvicCa7A/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><img src="https://mmbiz.qpic.cn/mmbiz_png/g6QibbXhVOWtUHhHef0N3DwhGVtbLNcksozZzlROcnPqaWBicu3mENQBDzUovgbUsrWhUtsqDSibmcdKIwHsgqBJA/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><img src="https://mmbiz.qpic.cn/mmbiz_png/g6QibbXhVOWtUHhHef0N3DwhGVtbLNcks4TNh0ibfmTQwsaQ5wlicxSIrMSFSrnYMpB9picX7uBBYmpByiaJbQ2uoJw/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><img src="https://mmbiz.qpic.cn/mmbiz_png/g6QibbXhVOWtUHhHef0N3DwhGVtbLNcksDLIWyUffCtwrxFeySmzdEmqRkV5EzkNZmKQHad5pNtasMajIYsh7LA/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><img src="https://mmbiz.qpic.cn/mmbiz_png/g6QibbXhVOWtUHhHef0N3DwhGVtbLNcksH4A8QcnrxiajjGkTZpfAgyNIFFsLiaiatz4ab5S34cNnGNm2Ou97IdqUg/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><span style="color: black;">8 月 17又有一个号迎来了 GMV 破万多（直播＋橱窗），一边跑一边<span style="color: black;">弥补</span>这个帖子。</span><img src="https://mmbiz.qpic.cn/mmbiz_png/g6QibbXhVOWtUHhHef0N3DwhGVtbLNcksXllt9nGISuZDaGfYqqichtiamqr11UgFznzAlOAHnhSqV4OYnW5C0QuQ/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">2.法：视频号暴力起号玩法是啥？</span></strong></span><span style="color: black;"><span style="color: black;">经过</span>混剪其他平台爆过的品的素材，直接去重，连怼视频获取自然流带动直播间进人，打低价高佣<span style="color: black;">制品</span>。</span><img src="https://mmbiz.qpic.cn/mmbiz_jpg/g6QibbXhVOWtUHhHef0N3DwhGVtbLNcks04WGDxsIdyqnfbibH0W4mNF3Z1KUAqRf5RWTxUiapaKdyy7Yb91dxeeQ/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"> <img src="https://mmbiz.qpic.cn/mmbiz_jpg/g6QibbXhVOWtUHhHef0N3DwhGVtbLNcksP7iciaciaRMj1jxpHibg45SSv2ibqfdQhGKXxqxib4v9PWBIHHuNaIMSYz8Q/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/g6QibbXhVOWtUHhHef0N3DwhGVtbLNcksKib2MpXDibjic5glwrsS31KHL0deGmkH3hwrLedWU7DAnWQQ2FnPuH0Vg/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"> <img src="https://mmbiz.qpic.cn/mmbiz_jpg/g6QibbXhVOWtUHhHef0N3DwhGVtbLNcksoic0BNnwIvNdhRGZJWcRMKheneAM2nTkHgN4TiaW9RZWIBhiaIIEV0A3A/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><span style="color: black;"><span style="color: black;">通常</span>你们在广场<span style="color: black;">或</span>瀑布流刷到这种直播间<span style="color: black;">便是</span><span style="color: black;">咱们</span>讲的暴力起号玩法，都是打自然流。</span><span style="color: black;">搬运混剪视频起量了直接开播，暴力起号玩法基本上都是打<span style="color: black;">有些</span> 9.9～19.9 的品，极少<span style="color: black;">亦</span>会打 29.9 的品，这些品的佣金大部分都是 50%。</span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">3.器：项目<span style="color: black;">必须</span>的<span style="color: black;">有些</span><span style="color: black;">必须</span>品</span></strong></span><span style="color: black;">① 两部苹果手机，最好有 1 部型号是 11 以上用于连接电脑当摄像头用电脑开播，最好是有多几个手机，一机一号一卡，一台 win 系统的电脑；</span><span style="color: black;">② 五个<span style="color: black;">微X</span>，开通了视频号的绑定银行卡直播实名用于视频号直播；</span><span style="color: black;">③ 手机散热支架，能用的麦克风能连接电脑收音；</span><span style="color: black;">④ 500 块视频号橱窗<span style="color: black;">保准</span>金（一个号 100 块）</span><span style="color: black;">⑤ 良好的<span style="color: black;">心理</span>，死号是常态，没流量<span style="color: black;">亦</span>是常态，<span style="color: black;">因此</span><span style="color: black;">咱们</span><span style="color: black;">必须</span>多号多品多素材测试。</span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">4.术：新手暴力起号从 0-1 实操详解</span></strong></span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">项目路径：</span></strong></span><span style="color: black;">注册视频号-->直播人脸实名认证-->交<span style="color: black;">保准</span>金开通橱窗-->养号-->选品-->选素材-->剪辑--->发布-->直播</span><span style="color: black;"><span style="color: black;">咱们</span><span style="color: black;">首要</span><span style="color: black;">必须</span>注册视频号，完成直播人脸认证和开橱窗，<span style="color: black;">详细</span>细节在<span style="color: black;">这儿</span>不在<span style="color: black;">太多</span>阐述。</span><strong style="color: blue;"><span style="color: black;">账号<span style="color: black;">需求</span>：</span></strong><span style="color: black;">最好是新的视频号，<span style="color: black;">包括</span>以下几种新视频号</span><span style="color: black;">① 老<span style="color: black;">微X</span><span style="color: black;">无</span>注册过视频号的；</span><span style="color: black;">② 新注册的<span style="color: black;">微X</span>开通的视频，刷一刷视频号，刷老年人的视频，养养号，隔天再用；</span><span style="color: black;">③ 老<span style="color: black;">微X</span>没带过货<span style="color: black;">或</span>没爆过<span style="color: black;">或</span>新开通视频号，这种号是最好的账号。</span>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">3、</span>把自己的账号养成一个带货账号</span></strong></span></h3><strong style="color: blue;"><span style="color: black;">目的：</span></strong><span style="color: black;">找到<span style="color: black;">非常多</span>同行</span><strong style="color: blue;"><span style="color: black;"><span style="color: black;">道理</span>：</span></strong><span style="color: black;"><span style="color: black;">能够</span>跟品、<span style="color: black;">能够</span>学习同行的爆款视频模板，说白了<span style="color: black;">便是</span><span style="color: black;">提高</span>对视频号带货的感知能力。</span><strong style="color: blue;"><span style="color: black;"><span style="color: black;">需求</span>：</span></strong><span style="color: black;">号不是拿来做视频带货的，<span style="color: black;">便是</span>单纯刷同行的。</span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">办法</span>一：人工<span style="color: black;">干涉</span></span></strong></span><span style="color: black;">找到 10 个同行的账号关注并挑一条爆款视频评论点赞<span style="color: black;">保藏</span>。<span style="color: black;">倘若</span>找不到<span style="color: black;">能够</span>看我的这些关注，都是对标账号。</span><span style="color: black;"><span style="color: black;">然则</span>可能过段时间这些账号进去就<span style="color: black;">已然</span><span style="color: black;">无</span>带货内容了，<span style="color: black;">由于</span>被原主删掉了，这种就不要关注了。</span><img src="https://mmbiz.qpic.cn/mmbiz_png/g6QibbXhVOWtUHhHef0N3DwhGVtbLNcksLEhtxCCVbYPxY7ica6Nxts2SFpJ56jb3efBaSKAOmKxiaA0gCgOJToFQ/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">办法</span>二：刷自己的视频号</span></strong></span><span style="color: black;">遇到同行类型的视频点赞并停留。<span style="color: black;">倘若</span>与带货<span style="color: black;">没</span>关就<span style="color: black;">选取</span>不感兴趣。</span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">办法</span>三：去直播广场找</span></strong></span><span style="color: black;">只要封面出<span style="color: black;">制品</span>贴图的基本都是<span style="color: black;">咱们</span>的同行，进去评论点赞互动，之后系统就会<span style="color: black;">举荐</span>同类型。把号养成后，一打开直播广场基本 80%都是这种带货账号。</span><img src="https://mmbiz.qpic.cn/mmbiz_png/g6QibbXhVOWtUHhHef0N3DwhGVtbLNcksCLeWQYqHbEDzeOBJ6YKsutRI6grEtUBtmhPVRWvgQS44UbUaU9krtA/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;">
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">4、</span>系统化选品<span style="color: black;">规律</span>梳理</span></strong></span></h3><span style="color: black;"><strong style="color: blue;"><span style="color: black;">（一）选品的<span style="color: black;">规律</span></span></strong></span><span style="color: black;">视频号的<span style="color: black;">重点</span>观看、购买人群，是 45 岁以上的，二三线城市小镇中老年为主。消费观念比较看重价格，追求性价比。</span><strong style="color: blue;"><span style="color: black;">选品技巧一：便宜、极致性价比</span></strong><span style="color: black;">选品的价格要便宜<span style="color: black;">或</span>能<span style="color: black;">明显</span>极致性价比，<span style="color: black;">例如</span>说 9.9 的品，水管、沥水篮、干发帽，<span style="color: black;">例如</span>纸巾 29.9 三提今天直播间下单再送三提买一次用一年。</span><strong style="color: blue;"><span style="color: black;">选品技巧二：新奇特、视频素材好</span></strong><span style="color: black;"><span style="color: black;">咱们</span>是搬运混剪靠视频流量引流的，而新奇特的<span style="color: black;">制品</span>本身拍出来的视频素材就有拉停留的能力。例如小滚刷秒变新手墙、老鼠夹一夹一个准，还有抖快里做剧情带货的视频素材<span style="color: black;">亦</span>是同一个道理。</span><strong style="color: blue;"><span style="color: black;">选品技巧三：强卖点、<span style="color: black;">处理</span>痛点</span></strong><span style="color: black;">以防蚊香茅精油举例：最直接的痛点夏天蚊子多，用户核心需求<span style="color: black;">便是</span>防蚊驱蚊。<span style="color: black;">制品</span>卖点<span style="color: black;">不消</span>点火、<span style="color: black;">不消</span>通电、<span style="color: black;">成份</span>安全、母婴可用、室内外随身携带打开即用，区别市面蚊香液蚊香片、驱蚊喷雾等。</span><strong style="color: blue;"><span style="color: black;">选品技巧四：周期季节性品、节日热点品</span></strong><span style="color: black;"><span style="color: black;">例如</span>七夕，9 月份开学季，中秋节，10 月份国庆出游季，万圣节。</span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">（二）什么品适合你做视频号？</span></strong></span><span style="color: black;"><span style="color: black;">按照</span><span style="color: black;">咱们</span>的短视频引流单品拉爆直播间这个模式，结合前面的选品<span style="color: black;">规律</span>给<span style="color: black;">大众</span>总结了三个公式：</span><span style="color: black;">① 便宜+强卖点=入门品</span><span style="color: black;">② 入门品+新奇特=降低难度品</span><span style="color: black;">③ 降低难度品+规律强=直接爆单</span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">（三）<span style="color: black;">怎样</span><span style="color: black;">加强</span>选品命中效率？</span></strong></span><span style="color: black;">想要<span style="color: black;">加强</span>选品命中率，<span style="color: black;">首要</span>要选对品，其次要跟对时间！</span><strong style="color: blue;"><span style="color: black;">① 直接跟正在直播的爆品</span></strong><span style="color: black;">刷到的直播间在播的品，先看视频类型，再看视频数据，<span style="color: black;">而后</span>看直播间人数、销量。只要视频数据点赞评论转发高，直播间有真实互动、销量高，<span style="color: black;">同期</span>视频类型你能搬、选品中心有这个品，不<span style="color: black;">想要</span>直接上了再说，时间<span style="color: black;">便是</span>金钱！！！</span><strong style="color: blue;"><span style="color: black;">② <span style="color: black;">运用</span>第三方数据平台找抖音爆品</span></strong><span style="color: black;">考古加、蝉妈妈有抖音近期爆品、黑马达人等，用第三方数据平台快速找到近期趋势爆品和视频素材，快速测试！</span><span style="color: black;"><span style="color: black;">重视</span>：<span style="color: black;">运用</span>数据平台选品<span style="color: black;">尽可能</span>选视频带货为主的，<span style="color: black;">尽可能</span>剔除品牌以及明星带爆的<span style="color: black;">制品</span>。</span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">1.考古加</span></strong></span><span style="color: black;">以考古家为例子，点开主页，进入「个护家清」</span><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"><strong style="color: blue;"><span style="color: black;">选品标准</span></strong><span style="color: black;">生活好物方面</span><span style="color: black;">价格便宜 9.9</span><span style="color: black;">看到前 20 的<span style="color: black;">制品</span>素材去抖音，视频号，快手<span style="color: black;">是不是</span>是爆款素材视频，<span style="color: black;">倘若</span><span style="color: black;">制品</span>素材在三个视频都能有爆款视频赶紧冲</span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">2.蝉妈妈</span></strong></span><span style="color: black;">进入蝉妈妈，点击上方商品，点击<span style="color: black;">潜能</span>爆品榜</span><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"><span style="color: black;">以日用百货为例，<span style="color: black;">选取</span>三日热销，找到销量趋势向上递增的品，数据平台会有延迟，像下图中的前两个商品可能是<span style="color: black;">忽然</span>爆量之后下滑，<span style="color: black;">亦</span>可能是数据没更新。</span><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"><span style="color: black;">例如，这个金刚砂百洁布，价格不高，抖音 40%以上的佣金视频号<span style="color: black;">亦</span>差不多的，销量趋势总体<span style="color: black;">提升</span>的。</span><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"><span style="color: black;">点进来之后直接找视频分析查看视频，<span style="color: black;">瞧瞧</span>能<span style="color: black;">不可</span>搬。</span><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">3.运用巨量百应选品</span></strong></span><span style="color: black;"><span style="color: black;">因为</span>视频号的反应速度都会比抖音慢半拍，<span style="color: black;">因此</span><span style="color: black;">通常</span>抖音火的东西<span style="color: black;">能够</span><span style="color: black;">马上</span>搬到视频号吃<span style="color: black;">第1</span>波红利。这<span style="color: black;">亦</span>是一个很好到选品<span style="color: black;">办法</span>。</span><span style="color: black;"><span style="color: black;">首要</span>，<span style="color: black;">必须</span>你有一个有橱窗能进选品中心的抖音号，打开巨量百应</span><span style="color: black;">https://buyin.jinritemai.com/dashboard</span><span style="color: black;"><span style="color: black;">选取</span>创意中心-->爆款视频-->行业类目<span style="color: black;">选取</span>「智能家居」<span style="color: black;">或</span>「个护家清」-->作者等级<span style="color: black;">选取</span>不限--><span style="color: black;">选取</span>“近一小时”飙升的爆款视频</span><span style="color: black;"><span style="color: black;">瞧瞧</span>有<span style="color: black;">无</span>低价好用的好物品，确定了就<span style="color: black;">能够</span>去抖音搬素材测。</span><strong style="color: blue;"><span style="color: black;"><span style="color: black;">重视</span>：</span></strong><span style="color: black;"><span style="color: black;">因为</span><span style="color: black;">咱们</span>是搬运混剪，<span style="color: black;">必定</span>不要搬大 IP 明星出镜的，<span style="color: black;">尽可能</span>不搬有<span style="color: black;">长期</span>真人出镜的视频。</span><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">4.跟同行在打的品</span></strong></span><span style="color: black;">同行是最好的老师。当你在直播广场刷到同行的号，他的最早视频是 6 小时内的，并且这个品你这直播广场没见过就<span style="color: black;">能够</span>跟，<span style="color: black;">或</span>说去跟一星期前的爆品。</span><span style="color: black;">目的：学习视频的剪辑模板还有卖的好<span style="color: black;">欠好</span>，还有能<span style="color: black;">不可</span>跟</span><span style="color: black;">①跟品、同行首个这个品的视频是 4 小时内发的<span style="color: black;">马上</span>去跟这个</span><span style="color: black;">②学习该同行的爆款视频剪辑模板（拆解）</span><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">5、</span>剪辑与素材</span></strong></span><span style="color: black;">找素材，看到的品直接去找抖音<span style="color: black;">或</span>快手的爆款，<span style="color: black;">或</span><span style="color: black;">根据</span>同行的爆款视频去找对应的素材。</span><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"><span style="color: black;"><span style="color: black;">倘若</span>素材在视频号不泛滥的话对剪辑<span style="color: black;">需求</span>不大，<span style="color: black;">倘若</span>你的剪辑能力很强直接拆解同行的爆款视频和爆品，基本上你都能起量<span style="color: black;">火速</span>。</span><strong style="color: blue;"><span style="color: black;">我比较习惯的剪辑公式：</span></strong><span style="color: black;">把主视频复制到第二个轨道上，设置镜像，不透明度调到 4%，加 2 个贴纸在下面的两个角落，加一层扫光素材；</span><span style="color: black;">音频分割，用两个音频轨道，声音调节 -80 -60 ，识别文字，导出；</span><span style="color: black;"><span style="color: black;">而后</span>，用这个视频换两个<span style="color: black;">区别</span>的贴纸，一共产出 3 个视频。</span>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">6、</span>素材发布</span></strong></span></h3><span style="color: black;"><strong style="color: blue;"><span style="color: black;">开播流程：</span></strong></span><span style="color: black;">提前准备工作要做好，这些是<span style="color: black;">必须</span>在发视频前就准备好的。</span><strong style="color: blue;"><span style="color: black;"><span style="color: black;">倘若</span>你是电脑直播</span></strong><span style="color: black;">先电脑点一下视频号直播，跳人脸认证了，先去把人脸认证了。<span style="color: black;">重视</span>：<span style="color: black;">这儿</span>不要开播，只是先<span style="color: black;">处理</span>人脸认证，避免到时候爆了才认证来不及。</span><strong style="color: blue;"><span style="color: black;"><span style="color: black;">倘若</span>你是自己的号</span></strong><span style="color: black;"><span style="color: black;">能够</span>先把橱窗资质认证了，充不充值都<span style="color: black;">能够</span>。</span><span style="color: black;"><strong style="color: blue;"><span style="color: black;">把素材发到手机上，<span style="color: black;">运用</span>手机用流量发布</span></strong></span><span style="color: black;">① 视频<span style="color: black;">保留</span>后，在早晨 6 点 -7 之间，醒来后<span style="color: black;">第1</span>时间发视频，15 分钟<span style="color: black;">上下</span>发 1 条，把 3 条发完；</span><span style="color: black;">② 观察三条视频播放，15 分钟内有 200 播放相当于视频是正常过了审核的。当数据在 30 分钟内达到 1000 <span style="color: black;">上下</span><span style="color: black;">能够</span>直接开播，当这三条视频中的其中一条视频播放过 2 万，补下一条视频，当下一条视频播放过 1200 后，再补下一条视频，以此类推；</span><span style="color: black;">③ <span style="color: black;">倘若</span>在 30 分钟<span style="color: black;">无</span> 1000 播放，<span style="color: black;">能够</span>继续观察<span style="color: black;">瞧瞧</span> 1 小时的流量<span style="color: black;">状况</span>，有<span style="color: black;">无</span>增长，增长的速度快不快，<span style="color: black;">倘若</span>过 1 秒能有 50 <span style="color: black;">上下</span>的增长，观察 1 分钟有<span style="color: black;">无</span>降低，<span style="color: black;">倘若</span> 1 秒还有几十上百的增长直接开播。<span style="color: black;">倘若</span> 1 小时<span style="color: black;">无</span>流量<span style="color: black;">能够</span>每隔一个小时<span style="color: black;">瞧瞧</span>有<span style="color: black;">无</span>流量增长，观察到发布 4 小时，<span style="color: black;">无</span>流量就把视频给删掉，换品<span style="color: black;">或</span>换视频发；</span><span style="color: black;">④ 早晨发布的前三条视频，每间隔 5 分钟，点开每条视频，点上热门<span style="color: black;">瞧瞧</span>能<span style="color: black;">不可</span>加热，点开两次<span style="color: black;">就可</span>。</span>
<h3 style="color: black; text-align: left; margin-bottom: 10px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;"><span style="color: black;">7、</span>直播准备</span></strong></span></h3><span style="color: black;"><strong style="color: blue;"><span style="color: black;">直播方式</span></strong></span><span style="color: black;">直播直接用手机直播</span><span style="color: black;">点击视频号，直播，<span style="color: black;">而后</span>贴图。苹果手机<span style="color: black;">不可</span>贴文字，<span style="color: black;">必须</span>在醒图上做文字。把<span style="color: black;">照片</span>和话术做出一个图如：</span><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">2.直播间搭建</span></strong></span><span style="color: black;">直播间名字：视频同款 回顾历史，我们不难发现：无数先辈用鲜血和生命铺就了中华民族复兴的康庄大道。 期待更新、坐等、迫不及待等。 谢谢、感谢、感恩、辛苦了、有你真好等。
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