一个新手怎么做抖音直播带货？这些坑必定要注意！
<img src="https://mmbiz.qpic.cn/mmbiz_png/qAEnszNBusQpriaXicBmSM3D27UwOWUJKVmRwtlePQNStohrMQvFeOAYWj88N0fR21k0EiaYoN3MYy94o4q6l56Bg/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><img src="https://mmbiz.qpic.cn/mmbiz_png/0RnpzIFbWwpQFtPIKZE58MRicvxQibKE9rs5vHNOSFfQPCrv137wEibI05gmaBIiat8DyXBAsHZdrwdrJwBefMUuYQ/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">点击上方<span style="color: black;">蓝字</span>关注全网运营技巧<span style="color: black;">教育</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">此刻</span><span style="color: black;">大众</span>对抖音直播带货<span style="color: black;">已然</span>不陌生了，<span style="color: black;">由于</span>带货的方式越来越简便，加上抖音对小店的推广和品牌自播的兴起，人货场变的<span style="color: black;">再也不</span><span style="color: black;">那样</span>高深。<span style="color: black;">非常多</span>的抖音运营者，<span style="color: black;">包含</span>不少小白，<span style="color: black;">已然</span>实</span><span style="color: black;">现了“足不出户而日进斗金”的</span><span style="color: black;">快乐</span><span style="color: black;">生活。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/1x01iaLU1dIyIOCzTXqQ0E0lNuiaOicYtP1icAXdFhkS6Tib52Ff830nYjGhFl2b4TSHhg3aUQiblF3Ez4h7JiaZ49m4g/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">倘若</span>你对抖音感兴趣，<span style="color: black;">亦</span>想直播带货，<span style="color: black;">那样</span>这个<span style="color: black;">文案</span>你<span style="color: black;">必定</span>要认真阅读。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">首要</span>，抖音开通直播带货<span style="color: black;">必须</span>的<span style="color: black;">要求</span>，你要先自检下<span style="color: black;">是不是</span>符合。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">1、先进行实名认证</span><span style="color: black;">开通抖音直播功能，实名<span style="color: black;">必须</span>手持证件照和身份信息</span><span style="color: black;">，</span><span style="color: black;">一个身份证只能认证一个账号，<span style="color: black;">这儿</span><span style="color: black;">大众</span>要<span style="color: black;">重视</span>哦！</span><span style="color: black;">2、准备带货的话，<span style="color: black;">必须</span></span><span style="color: black;">开通商品橱窗功能，</span><span style="color: black;">这个<span style="color: black;">日前</span>是有门槛的，</span><span style="color: black;"><span style="color: black;">必须</span>1000粉丝和发布10个以上的视频。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">3、开通橱窗后，就<span style="color: black;">能够</span><span style="color: black;">经过</span>精选联盟或者淘宝联盟进行挂链接卖货了，至于佣金嘛，你挂链接的时候都有很<span style="color: black;">仔细</span>的佣金比例和金额，多选品，选好品，就<span style="color: black;">能够</span>了。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">4、下面你就<span style="color: black;">能够</span><span style="color: black;">起始</span>直播咯，</span><span style="color: black;">点击直播--开播模式默认视频--完善标题和封面--添加商品—<span style="color: black;">起始</span>视频直播</span><span style="color: black;">。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/1x01iaLU1dIyIOCzTXqQ0E0lNuiaOicYtP14pqYu0mmDbkHJVeRhbeOia51yWrLl5ZDkBaMJphlspeuicSGhXq2Bf5A/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">当你准备要开直播了，这些准备<span style="color: black;">必定</span>要做好！</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">1、</span><span style="color: black;">视频预热：提前1-2天</span><span style="color: black;"><span style="color: black;">或</span>提前几个小时<span style="color: black;">必定</span>要</span><span style="color: black;">发预告短视频</span><span style="color: black;">。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">2、</span><span style="color: black;">直播预热：</span><span style="color: black;">直播后台<span style="color: black;">能够</span>设置直播的预告，<span style="color: black;">能够</span>对</span><span style="color: black;">下一次的直播进行预热</span><span style="color: black;">，</span><span style="color: black;">事半功倍哦！</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">3、</span><span style="color: black;">私域预热：把你的主页分享到群内<span style="color: black;">或</span><span style="color: black;">伴侣</span>圈，号召身边的人来围观。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">4、</span><span style="color: black;">主页预热：在你的账号主页上进行直播的预告，方便粉丝<span style="color: black;">即时</span>蹲守。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">5、</span><span style="color: black;">个人主页及昵<span style="color: black;">叫作</span>预告：个人昵<span style="color: black;">叫作</span>、简介处添加直播预告；</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">6、</span><span style="color: black;">准备脚本：准备一个直播流程的脚本，<span style="color: black;">能够</span>让你播的更自然和流畅。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">7、</span><span style="color: black;">直播投放</span><span style="color: black;">：</span><span style="color: black;">适度的投点</span><span style="color: black;">DOU+</span><span style="color: black;">，</span><span style="color: black;"><span style="color: black;">能够</span>短视频加热<span style="color: black;">亦</span><span style="color: black;">能够</span>直播间加热，<span style="color: black;">认识</span>抖音推广模式。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/1x01iaLU1dIyIOCzTXqQ0E0lNuiaOicYtP1cAjfNd4ZZGficpEDSzFHkGLUtHl0wza3D6z7XAk7w7aFicyhlH9NQNQw/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">以上是开通直播及直播准备，下面给<span style="color: black;">大众</span>讲解做直播要规避的坑有<span style="color: black;">那些</span>？</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">1、不要做<span style="color: black;">宣传</span>号，在昵<span style="color: black;">叫作</span>、签名、头像中<span style="color: black;">不可</span><span style="color: black;">显现</span>露骨的<span style="color: black;">宣传</span>。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">2、</span><span style="color: black;"><span style="color: black;">不可</span><span style="color: black;">显现</span>行业、内容的高<span style="color: black;">危害</span>内幕</span><span style="color: black;">，</span><span style="color: black;">像车祸、骷髅、高仿、名人字画等都是要规避的。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">3、不要</span><span style="color: black;">多平台直播。</span><span style="color: black;"><span style="color: black;">区别</span></span><span style="color: black;">平台同一主播、 同一场景，都是禁止<span style="color: black;">行径</span>。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">4、不要</span><span style="color: black;">衣着暴露。直播时</span><span style="color: black;"><span style="color: black;">重视</span>主播的穿着</span><span style="color: black;">，不可</span><span style="color: black;">太过</span><span style="color: black;">暴露。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">5、不要一味的</span><span style="color: black;">拉⻓直播时⻓，</span><span style="color: black;">直播时长并<span style="color: black;">不可</span></span><span style="color: black;"><span style="color: black;">处理</span>流量问题</span><span style="color: black;">。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">6、不要</span><span style="color: black;">发布悲观<span style="color: black;">消极</span>言论</span><span style="color: black;">，</span><span style="color: black;"><span style="color: black;">由于</span>抖音的主旨是</span><span style="color: black;">记录美好生活，</span><span style="color: black;">不要反其道而行之。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">7、不要在直</span><span style="color: black;">播中存在<span style="color: black;">反常</span><span style="color: black;">行径</span></span><span style="color: black;">，</span><span style="color: black;">譬如</span><span style="color: black;">静态挂机、直播视频回放等<span style="color: black;">行径</span></span><span style="color: black;">、</span><span style="color: black;">让人代播都不可取。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">8、不要<span style="color: black;">运用</span></span><span style="color: black;">违禁词</span><span style="color: black;">，</span><span style="color: black;">千万不要在直播间说违禁词，真的很严重，</span><span style="color: black;">轻则限流，重则封号。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_jpg/1x01iaLU1dIyIOCzTXqQ0E0lNuiaOicYtP1sfU9Jsrszl4jdguEmbwqeaC56icc4eb6kmONuY6GrntRAYlF4dMG4PQ/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/MKHUQ8R7BXBibc5TT0bsGFoG25ZFjUbyQtK7icU5VDD6Lxme5yKgoWpaDXd9HmZ1kfkhR3dbQ80dlu2jHJBSkCPQ/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><img src="https://mmbiz.qpic.cn/mmbiz_png/VGhME4y0QLo3MIKX2xqqYXyKcoyCiaukQAj90M7CCMfhUskicraSNIaK2icT70MmUaHEJKiat91cPOZRkEs78qAHlQ/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">自己</span><span style="color: black;">数年</span>自<span style="color: black;">媒介</span>运营实战经验，专注分享抖音短视频、自<span style="color: black;">媒介</span>干货技巧，私信我，回复“学习”，<span style="color: black;">就可</span>教你做自<span style="color: black;">媒介</span>，抖音短视频！！！</p>
<img src="https://mmbiz.qpic.cn/mmbiz_png/c5xrRn4430AnqkfAJc38Vpnc5XiaADLTjiciciaibYU4EHw3Nuh7YMtuB0hz3sb8Em9iatt5skAsibuuysPLdLY5LtWOw/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"><img src="https://mmbiz.qpic.cn/mmbiz_png/p3lIbvldZiabdI5iaCb3icRhtygUuo2sp6Hcdq0ANlpy5W3gL628uq032jsoVnGnl6HdGrgDXjfazFtkp6IInibDdQ/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;">
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_gif/1x01iaLU1dIxqoLL6NuMFGA51MPfnacY2j5JKYsUGKfKAFNAUNeJWRz2K9G26StwIlssKDibcsuL7p8kyMiamOWRg/640?wx_fmt=gif&tp=webp&wxfrom=5&wx_lazy=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="data:image/svg+xml,%3C%3Fxml version=1.0 encoding=UTF-8%3F%3E%3Csvg width=1px height=1px viewBox=0 0 1 1 version=1.1 xmlns=http://www.w3.org/2000/svg xmlns:xlink=http://www.w3.org/1999/xlink%3E%3Ctitle%3E%3C/title%3E%3Cg stroke=none stroke-width=1 fill=none fill-rule=evenodd fill-opacity=0%3E%3Cg transform=translate(-249.000000, -126.000000) fill=%23FFFFFF%3E%3Crect x=249 y=126 width=1 height=1%3E%3C/rect%3E%3C/g%3E%3C/g%3E%3C/svg%3E" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">点个赞，证明你还爱我</span></p>
你的努力一定会被看见，相信自己，加油。 楼主发的这篇帖子，我觉得非常有道理。
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