抖音直播怎么样做?教你几招新人直播话术技巧
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">非常多</span>新人主播在刚<span style="color: black;">起始</span>直播时,可能会<span style="color: black;">由于</span>紧张、害羞,<span style="color: black;">引起</span>除了欢迎光临直播间,<span style="color: black;">爱好</span>主播的点个关注,谢谢<span style="color: black;">大众</span>送的礼物之外,她们就不<span style="color: black;">晓得</span>该怎么活跃直播间的氛围了。今天<span style="color: black;">博主</span>就给<span style="color: black;">大众</span>来分享一下新人直播不冷场的技巧,抖音直播<span style="color: black;">怎样</span>活跃气氛的话术,<span style="color: black;">一块</span>来<span style="color: black;">瞧瞧</span>吧。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_png/rtcd5Y7TItn2kwh5fZICtCIpUibenEUa6EWfJe25DvRRks8dsRk1IRToTXH4iaibkDCrD20h0fqpZsgqNs30suyHg/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">1.不冷场,那<span style="color: black;">便是</span>有人看你,<span style="color: black;">为何</span>看你,当然你的形象,才艺,互动等等。</span><span style="color: black;"><span style="color: black;">首要</span>在自己<span style="color: black;">无</span>开播之前,<span style="color: black;">能够</span>先去<span style="color: black;">瞧瞧</span>别人直播特点,结合自己的才艺,自己的性格等等,善于总结与分析</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">2.新人直播,形象是最重要的,<span style="color: black;">重点</span><span style="color: black;">便是</span>自己的妆容,还有自己的直播环境,这<span style="color: black;">便是</span>你留给观众的<span style="color: black;">第1</span>印象。<span style="color: black;">便是</span>你是想往谐星方面发展,前期吸引人气的时候,不要把自己搞的丑丑的,这<span style="color: black;">亦</span>不是说绝对的,有时候装扮丑就<span style="color: black;">那样</span>幸运被看中了不知不觉就火了。大<span style="color: black;">都数</span>还是<span style="color: black;">爱好</span><span style="color: black;">美丽</span>的,保险一点还是化<span style="color: black;">打扮</span>,装扮一下自己的房间等等。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">3.在直播过程中,要随机应变,<span style="color: black;">例如</span>你是唱歌型的直播<span style="color: black;">扮演</span>,你不要<span style="color: black;">始终</span>只沉浸在你自己的世界里,<span style="color: black;">例如</span>你唱的这首歌,<span style="color: black;">发掘</span>都<span style="color: black;">无</span>观众来看,<span style="color: black;">或</span>在看你的观众<span style="color: black;">发掘</span>一个个都走了,观众有<span style="color: black;">显著</span>的离开,此时就<span style="color: black;">能够</span>不要继续唱下去了。要多跟观众互动,就<span style="color: black;">例如</span>说<span style="color: black;">能够</span>给观众点歌,点观众比较<span style="color: black;">爱好</span>的歌,有时候众口难调,<span style="color: black;">能够</span>唱一下当下比较火的歌曲。收取<span style="color: black;">有些</span>幸运观众<span style="color: black;">能够</span>点歌。自己累积经验总结,有时候<span style="color: black;">必须</span>的是<span style="color: black;">保持</span>,有时候<span style="color: black;">必须</span>适可而止。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">4.加入<span style="color: black;">有些</span>团体,<span style="color: black;">机构</span>,工会等,现实就像明星的经济<span style="color: black;">机构</span><span style="color: black;">同样</span>,给你包装,培训,<span style="color: black;">供给</span>资源等等,有一个大家庭在你门后指引你,总比你一个人来的好。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">直播带货的业绩高不高,<span style="color: black;">重点</span>还是在于主播的一张嘴,在于主播<span style="color: black;">怎样</span>设计直播过程中的暖场话术、关注话术、问答话术、带货话术、催单话术、结束话术等。<span style="color: black;">能够</span>说直播带货的<span style="color: black;">全部</span>过程<span style="color: black;">便是</span>说服他人买!买!买!的过程。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/mmbiz_png/rtcd5Y7TItn2kwh5fZICtCIpUibenEUa66PTJXTRxFOEqkhNdhKZBkKibPDPztr7H7OBBkjicUo2G4ktbgGicLZqug/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">01.主播欢迎话术</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">在直播开场的时候,<span style="color: black;">咱们</span>你<span style="color: black;">首要</span>要对新进来的和守候多时的粉丝宝宝们表达感谢,下面给<span style="color: black;">大众</span>分享<span style="color: black;">平常</span>的几种直播欢迎话术。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">1、欢迎xx来到直播间,点击关注,关注主播不迷路!</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">2、欢迎<span style="color: black;">大众</span>来到我的直播间,<span style="color: black;">期盼</span><span style="color: black;">伴侣</span>们多多支持,多多捧场!</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">3、进来的帅哥美女,刷刷弹幕,让我看到你们!</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">4、欢迎<span style="color: black;">大众</span>来到我的直播间,我是一名新手主播,请支持我20分钟,停留20分钟送300个亲密值!</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">5、关注我,加入我的粉丝团,立刻活跃你的账号,<span style="color: black;">增多</span>你账号的权重,让你发布作品的时候,更加容易上热门。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">6、欢迎 XX 来到我的直播间,<span style="color: black;">她们</span>都是<span style="color: black;">由于</span>我的歌声/舞姿/幽默感留下来的,你<span style="color: black;">亦</span>是吗?</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">7、刚进来的小伙伴,<span style="color: black;">能够</span>等一下后面的<span style="color: black;">伴侣</span>,<span style="color: black;">无</span>点关注的,给主播点点关注</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">8、欢迎新来的<span style="color: black;">伴侣</span>不要着急马上走,人间自有真情在,点点红心都是爱,天若有情6天<span style="color: black;">也</span>老,来波关注好<span style="color: black;">欠好</span>。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">9、欢迎 XX 回来,每次上播都能看到你的身影,<span style="color: black;">尤其</span>感动,真的。(对老粉丝<span style="color: black;">暗示</span>关注)</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">02.主播催单话术</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">主播催单有两个关键点:</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">1、吊足用户胃口,找准<span style="color: black;">机会</span>宣布价格,让用户觉得“物超所值”</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">2、强调促销政策,<span style="color: black;">包含</span>限时折扣、现金返还、随机免单、抽奖免单等,让用户热情达到高潮,催促用户集中下单。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">下面给<span style="color: black;">大众</span>分享一个30分钟催单话术:</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">0-5分钟,吸引观众眼球,勾起用户好奇心;</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">5-7分钟,利用<span style="color: black;">各样</span>抽奖活动,<span style="color: black;">好处</span>政策留住观众和意向客户;</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">7-12分钟<span style="color: black;">经过</span>对<span style="color: black;">制品</span>解说以及亲身试用来锁住客户;</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">16-22分钟从<span style="color: black;">制品</span>的各方面来与竞品对比,凸显自己<span style="color: black;">制品</span>的<span style="color: black;">优良</span>;</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">22-27分钟时,再次强调促销政策,进一步催促用户下单</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">最后三分钟,反复提醒用户下单,并营造出抢购的氛围,迫<span style="color: black;">运用</span>户下单。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">03.直播追单话术</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">非常多</span>粉丝宝宝在下单时会犹豫,这个时候主播就<span style="color: black;">必须</span><span style="color: black;">运用</span>追单话术,刺激用户下单。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">咱们</span>整理了<span style="color: black;">有些</span>常用的追单话术,分享给<span style="color: black;">伴侣</span>们:</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">1、集美们,活动虽然结束了,<span style="color: black;">然则</span><span style="color: black;">此刻</span>还<span style="color: black;">能够</span>下单哦,优惠券还能用哦!</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">2、数量有限,<span style="color: black;">倘若</span>你看中了<span style="color: black;">必定</span>更要<span style="color: black;">即时</span>下单哦,马上就要卖完了哦!</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">3、抢到<span style="color: black;">便是</span>赚到,秒杀单品数量有限</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">4、先付先得、最后2分钟!最后2分钟</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">5、活动马上结束了,要下单的<span style="color: black;">伴侣</span>们抓紧咯!</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">6、这次的活动力度以后都<span style="color: black;">无</span>了,卖得<span style="color: black;">亦</span>很好,<span style="color: black;">爱好</span>的mm们<span style="color: black;">必定</span>更要抓住机会!</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">7、还有最后3分钟喔!<span style="color: black;">无</span>购买的亲赶紧下单喔!</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">……</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">追单话术的关键<span style="color: black;">便是</span>:你要营造抢购的氛围,让观众认为,<span style="color: black;">此刻</span>不买就再<span style="color: black;">亦</span>买不到这么便宜的了,<span style="color: black;">此刻</span>不买就<span style="color: black;">无</span>机会了……让<span style="color: black;">她们</span>产生紧迫感,<span style="color: black;">而后</span>快速下单!</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">04.主播结束话术</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">1、<span style="color: black;">此刻</span>是5:10分了,主播还有20分钟就要下播吃饭了,非常感谢关注的宝宝和送礼物的宝宝们,谢谢<span style="color: black;">大众</span>!宝宝们<span style="color: black;">亦</span>要按时吃晚饭喔!</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">2、主播还有20分钟下播了,非常感谢<span style="color: black;">大众</span>的<span style="color: black;">陪同</span>,今天和你们度过了非常愉悦的时光,主播在各<span style="color: black;">大众</span>唱首歌好<span style="color: black;">欠好</span>,你们要记得想我,我<span style="color: black;">亦</span>会想念<span style="color: black;">大众</span>!</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">3、今天的直播接近尾声了,明天<span style="color: black;">夜晚</span>8点,<span style="color: black;">一样</span>时间直播喔!</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">4、主播马上就要下播了,感谢<span style="color: black;">大众</span><span style="color: black;">陪同</span>,想跟主播学拿货做代理挣钱的,还没点关注的亲们点关注,明天<span style="color: black;">夜晚</span>8点我会直播春季新品,<span style="color: black;">必定</span>要再见喔!</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">5、感谢粉丝宝宝们的<span style="color: black;">陪同</span>,谢谢你们的关注、点赞!</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">6、主播马上要下播了,今天和<span style="color: black;">大众</span>聊的<span style="color: black;">尤其</span>开心,明天主播8点在直播间等着你们喔!<span style="color: black;">必定</span>要记得赴约哟!</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">7、最后给<span style="color: black;">大众</span>播放一首好听的歌曲,播完就下播了,感谢<span style="color: black;">大众</span>!好梦!</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">8、感谢<span style="color: black;">大众</span>,明天新的一天好好工作,明天8点再聚。</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">直播带货已成全民趋势,<span style="color: black;">大众</span>都<span style="color: black;">晓得</span>,不跟上你就要掉队了!</span></p>
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你的话语真是温暖如春,让我心生感激。 “沙发”(SF,第一个回帖的人) 你的话语真是温暖如春,让我心生感激。 回顾历史,我们不难发现:无数先辈用鲜血和生命铺就了中华民族复兴的康庄大道。 你说得对,我们一起加油,未来可期。 你的话深深触动了我,仿佛说出了我心里的声音。 期待更新、坐等、迫不及待等。
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