苹果准许外边支付链接,但研发者参与度不高
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">【头部财经】苹果<span style="color: black;">机构</span>近期对App Store政策作出<span style="color: black;">调节</span>,<span style="color: black;">准许</span><span style="color: black;">研发</span>者添加<span style="color: black;">外边</span>支付方式的链接,但这一反垄断<span style="color: black;">解救</span><span style="color: black;">办法</span>的吸引力并不如预期。据彭博社<span style="color: black;">报告</span>,在苹果与Epic Games法律诉讼的听证会上,苹果透露仅有38家<span style="color: black;">研发</span>者申请添加此类链接,尽管有资格申请的<span style="color: black;">研发</span>者多达65000家。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">今年1月,苹果对App Store的策略进行了<span style="color: black;">调节</span>,<span style="color: black;">准许</span><span style="color: black;">研发</span>者在应用内加入链接,<span style="color: black;">运用</span>户能够<span style="color: black;">转</span>到网站购买服务或<span style="color: black;">制品</span>,而<span style="color: black;">没</span>需<span style="color: black;">经过</span>应用内购。尽管如此,苹果仍对这些<span style="color: black;">外边</span>购买收取12%至27%的佣金,这一费率比App Store的标准佣金费率低3%。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="//q1.itc.cn/q_70/images03/20240522/4856d8865c674cbd8fa8291994ba676d.jpeg" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">这些变化是为了遵守美国地区法官Yvonne Gonzalez Rogers在2021年下达的禁令。然而,Epic Games在3月份将苹果的合规尝试<span style="color: black;">叫作</span>为“骗局”,并向法院提起了诉讼。在<span style="color: black;">近期</span>的听证会上,法官Rogers对苹果的<span style="color: black;">处理</span><span style="color: black;">方法</span><span style="color: black;">暗示</span>了严厉的批评,认为苹果的<span style="color: black;">目的</span>似乎是维持其过去的<span style="color: black;">商场</span>模式和收入。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">除了苹果的佣金之外,<span style="color: black;">研发</span>者还<span style="color: black;">必须</span><span style="color: black;">思虑</span>支付处理<span style="color: black;">外边</span>链接的<span style="color: black;">花费</span>,这可能<span style="color: black;">引起</span><span style="color: black;">她们</span>的总支出比之前<span style="color: black;">更加多</span>。这一政策<span style="color: black;">调节</span>在<span style="color: black;">研发</span>者社区中并未<span style="color: black;">导致</span>广泛的积极响应,反映出苹果在平衡其<span style="color: black;">商场</span>模式与反垄断压力之间的挑战。</p>
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