tw4ld6 发表于 2024-7-10 05:15:17

SEO外链此刻还有用吗？

<img src="https://mmbiz.qpic.cn/sz_mmbiz_png/SEI1ehf4xib6FtoBAaje2u6hpkV7MHVB6oVe9u66O2e2aJTk98t8ibiaT6JMZrA4PvuotrQpf84PjRnXX9b7sv3dw/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;">
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">点/击/蓝/字/关/注/我/们</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;"><span style="color: black;">文案</span>由点津技术顾问昝辉Zac原创于博客</span></span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">中国SEO教父级灵魂<span style="color: black;">名人</span>。国内SEO旗帜平台“</span></span><span style="color: black;"><span style="color: black;">点石互动</span></span><span style="color: black;"><span style="color: black;">”创始人之一。他的博客《</span></span><span style="color: black;"><span style="color: black;">SEO<span style="color: black;">每日</span>一贴</span></span><span style="color: black;"><span style="color: black;">》<span style="color: black;">作为</span>中国SEO<span style="color: black;">行业</span>被引用最多，最受欢迎的行业博客之一。SEO行业大会如</span></span><span style="color: black;"><span style="color: black;">SMX</span></span><span style="color: black;"><span style="color: black;">，SES，MADCon演讲人。业内畅销专业实战书籍《</span></span><span style="color: black;"><span style="color: black;">网络营销实战<span style="color: black;">暗码</span></span></span><span style="color: black;"><span style="color: black;">》、《</span></span><span style="color: black;"><span style="color: black;">SEO实战<span style="color: black;">暗码</span></span></span><span style="color: black;"><span style="color: black;">》作者。</span></span></p><span style="color: black;"><span style="color: black;"><span style="color: black;">哪些</span>似是而非的</span>SEO<span style="color: black;">观念之二：外链<span style="color: black;">此刻</span>对</span>SEO<span style="color: black;">还有用吗？<span style="color: black;">或</span>说，</span>SEO<span style="color: black;">外链<span style="color: black;">已然</span>过时了吗？</span></span>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/sz_mmbiz_jpg/SEI1ehf4xib4ibL5GVpcpJ3QO0DzHpictPhibj9MRqc6FzVHvEUgia2DYbibeGBFdtFMAZeVAKqQIeMGPpg6oOib1wl7g/640?wx_fmt=jpeg&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p><span style="color: black;"><span style="color: black;">首要</span>，外链对</span><span style="color: black;">SEO</span><span style="color: black;">的<span style="color: black;">功效</span>确实下降了，但绝不至于下降到没用的地步。到<span style="color: black;">日前</span>为止，外链还是</span><span style="color: black;">SEO</span><span style="color: black;">的最<span style="color: black;">要紧</span>部分之一。<span style="color: black;">倘若</span></span><span style="color: black;">10</span><span style="color: black;"><span style="color: black;">数年</span>前外链占到</span><span style="color: black;">SEO</span><span style="color: black;">效果的百分之六七十，<span style="color: black;">此刻</span>可能下降到百分之三四十，依然是<span style="color: black;">第1</span>第二位的，离过时还差的很远。</span><span style="color: black;"><span style="color: black;">既然外链依然是</span>SEO<span style="color: black;">的<span style="color: black;">要紧</span>内容和<span style="color: black;">办法</span>，<span style="color: black;">为何</span><span style="color: black;">那样</span>多人说外链过时了呢？就我看到的，说外链<span style="color: black;">已然</span>没用的大致有几种<span style="color: black;">状况</span>：</span></span>
    <h2 style="color: black; text-align: left; margin-bottom: 10px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">听别人说的</span></strong></span></h2><span style="color: black;">网上这种论调挺多的，说得多了<span style="color: black;">亦</span>就有人信了，<span style="color: black;">而后</span>就传得更广。其实说的人、听的人都既<span style="color: black;">无</span>证据，<span style="color: black;">亦</span>没仔细思考，只<span style="color: black;">不外</span>为了<span style="color: black;">显出</span>和别人不<span style="color: black;">同样</span>，硬造出一个新观点。</span><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/SEI1ehf4xib4ibL5GVpcpJ3QO0DzHpictPh5CLEnLrDKhOkexZT5rsT8WctfjYVib5ibKvick7VSqaj8rXxqUAjayOyw/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;">
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">以偏概全</span></strong></span></p><span style="color: black;">长尾关键词拿网站首页来做，很可能确实不<span style="color: black;">必须</span>什么外链，<span style="color: black;">或</span>只<span style="color: black;">必须</span>几个。但这真<span style="color: black;">不可</span>说明外链没用了，只能说明这个词难度真不大，没什么竞争者，自然<span style="color: black;">不消</span>做外链。<span style="color: black;">没</span>论在百度还是谷歌，搜<span style="color: black;">有些</span><span style="color: black;">商场</span>价值高的、竞争大的词，哪个网站<span style="color: black;">无</span>足够强大的外链？</span><span style="color: black;">有的人会说，有些竞争挺强的词，排名在前面的是某网站内页，这个内页就没什么外链。这<span style="color: black;">一样</span><span style="color: black;">不可</span>说明外链没用。<span style="color: black;">这般</span>的网站都是大站，<span style="color: black;">不可</span>所有内页都有好的外链，但请查一下首页和<span style="color: black;">要紧</span>内页有多少外链。<span style="color: black;">此刻</span><span style="color: black;">独一</span>数据来自搜索引擎官方的</span><span style="color: black;">外链<span style="color: black;">查找</span><span style="color: black;">工具</span>是必应站长平台</span><span style="color: black;">，还有Moz、 Ahrefs、Majestic、SEMRush等第三方<span style="color: black;">工具</span>。</span><span style="color: black;">顺便提一下，拿首页做长尾词，那其实</span><span style="color: black;">不是在做长尾</span><span style="color: black;">。</span><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/SEI1ehf4xib4ibL5GVpcpJ3QO0DzHpictPh5CLEnLrDKhOkexZT5rsT8WctfjYVib5ibKvick7VSqaj8rXxqUAjayOyw/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;">
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">过度延伸</span></strong></span></p><span style="color: black;">说<span style="color: black;">“</span>单纯靠外链<span style="color: black;">已然</span>过时<span style="color: black;">”</span>，这是没错的，但延伸到<span style="color: black;">“</span>外链<span style="color: black;">已然</span>过时<span style="color: black;">”</span>就没什么<span style="color: black;">规律</span>了。<span style="color: black;">实质</span>上，<span style="color: black;">SEO</span>从来都不是单纯靠外链，高质量内容、用户体验、网站架构等等，这些都说了十<span style="color: black;">数年</span>了。<span style="color: black;">2006</span>年我<span style="color: black;">起始</span>写<span style="color: black;">SEO</span><span style="color: black;">每日</span>一贴时，最早的其中一篇帖子<span style="color: black;">便是</span></span><span style="color: black;">内容是<span style="color: black;">SEO</span>的<span style="color: black;">第1</span>要素</span><span style="color: black;">。</span><span style="color: black;">单纯靠<span style="color: black;">XX</span>是不行的，这句式<span style="color: black;">能够</span>套用在几乎任何事情上都成立，因而几乎等于什么都没说。</span><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/SEI1ehf4xib4ibL5GVpcpJ3QO0DzHpictPh5CLEnLrDKhOkexZT5rsT8WctfjYVib5ibKvick7VSqaj8rXxqUAjayOyw/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;">
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">不做外链，不<span style="color: black;">寓意</span>着网站<span style="color: black;">无</span>外链</span></strong></span></p><span style="color: black;"><span style="color: black;">非常多</span>大<span style="color: black;">机构</span>有不少<span style="color: black;">SEO</span>人员，但<span style="color: black;">她们</span>都不做</span><span style="color: black;">外链建设</span><span style="color: black;">，更<span style="color: black;">无</span>外链专员这种职位，搜索排名和自然流量依然强劲。这<span style="color: black;">亦</span>是不少大<span style="color: black;">机构</span><span style="color: black;">SEO</span>很少讲外链的<span style="color: black;">原由</span>，<span style="color: black;">她们</span><span style="color: black;">更加多</span>的是讲网站结构、关键词挖掘、数据分析等技巧，这是<span style="color: black;">她们</span>的<span style="color: black;">重点</span>工作内容。</span><span style="color: black;">但别忘了，不<span style="color: black;">必须</span>做外链，不说明网站就没外链啊，事实上<span style="color: black;">常常</span>正相反，不<span style="color: black;">必须</span>做外链的<span style="color: black;">机构</span>经常有强大的外链。阿里、京东、知乎<span style="color: black;">……</span>会去交换链接吗？不会的，<span style="color: black;">她们</span>的<span style="color: black;">SEO</span>团队<span style="color: black;">基本</span>不<span style="color: black;">必须</span>建设外链，不是不<span style="color: black;">必须</span>外链，只是不<span style="color: black;">必须</span>建设外链，建设外链的工作<span style="color: black;">已然</span>由老板、<span style="color: black;">PR/</span>公关、商务合作、用户、内容编辑等等完<span style="color: black;">成为了</span>。小<span style="color: black;">机构</span>建个新网站，你不建设外链试试看结果会<span style="color: black;">怎么样</span>。</span><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/SEI1ehf4xib4ibL5GVpcpJ3QO0DzHpictPh5CLEnLrDKhOkexZT5rsT8WctfjYVib5ibKvick7VSqaj8rXxqUAjayOyw/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;">
    <h2 style="color: black; text-align: left; margin-bottom: 10px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">说的不是一种外链</span></strong></span></h2><span style="color: black;">有的<span style="color: black;">SEO</span>忙于<span style="color: black;">所说</span>发外链，到论坛、博客、豆瓣知乎等<span style="color: black;">地区</span>留下外链，<span style="color: black;">发掘</span>没什么效果，<span style="color: black;">乃至</span>被<span style="color: black;">处罚</span>，<span style="color: black;">而后</span>得出结论，外链没用了。我说过好多遍了，能自己<span style="color: black;">“</span>发<span style="color: black;">”</span>出来的链接其实都<span style="color: black;">不可</span>算是链接了。<span style="color: black;">外边</span>链接的本质是<span style="color: black;">举荐</span>，自己能<span style="color: black;">“</span>发<span style="color: black;">”</span>出来的链接怎么<span style="color: black;">便是</span><span style="color: black;">举荐</span>了？</span><span style="color: black;">做<span style="color: black;">SEO</span>的都<span style="color: black;">晓得</span>百度绿箩算法，谷歌企鹅算法，都是打击某些外链的。搜索引擎打击的是垃圾外链，不是所有外链，高质量外链依然有效。</span><span style="color: black;">记得<span style="color: black;">Bing</span>官方博客写过一篇关于外链的帖子说得很好，好的外链是那种站长自己都不<span style="color: black;">晓得</span>存在的外链，这才是真的<span style="color: black;">举荐</span>。</span><img src="https://mmbiz.qpic.cn/sz_mmbiz_png/SEI1ehf4xib4ibL5GVpcpJ3QO0DzHpictPh5CLEnLrDKhOkexZT5rsT8WctfjYVib5ibKvick7VSqaj8rXxqUAjayOyw/640?wx_fmt=png&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;">
    <h2 style="color: black; text-align: left; margin-bottom: 10px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">纯粹误导</span></strong></span></h2><span style="color: black;">容我小人之心一下，我<span style="color: black;">可疑</span>有的人说外链没用了，纯属试图误导他人，别人都相信外链没用了，不做外链了，他去做外链效果才更好啊。</span><span style="color: black;">读者<span style="color: black;">亦</span>不必<span style="color: black;">茫然</span>相信我的观点，还是要自己观察、思考、实验。到百度上搜索<span style="color: black;">有些</span><span style="color: black;">商场</span>价值高的、非长尾的词，<span style="color: black;">瞧瞧</span>稳定排在前面的哪个页面是<span style="color: black;">全部</span>网站没什么外链的，有的话，告诉我一下，<span style="color: black;">咱们</span><span style="color: black;">一块</span><span style="color: black;">科研</span>一下。反正我是没<span style="color: black;">发掘</span>。</span>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="https://mmbiz.qpic.cn/sz_mmbiz_jpg/SEI1ehf4xib4ibL5GVpcpJ3QO0DzHpictPhpP627fpaHcWoWibo1TqP9ysIUPTVibSRib0ibe3ibNpdqWv279HhiaS9mtgw/640?wx_fmt=jpeg&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">往期回顾</span></strong></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><a style="color: black;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">阿里国际站的黑科技</span></strong></span></a></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><a style="color: black;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">独立站SE</span></strong></span></a><strong style="color: blue;">O要起死回生了吗？</strong></p>
    <h1 style="color: black; text-align: left; margin-bottom: 10px;"><a style="color: black;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">这家<span style="color: black;">机构</span>是<span style="color: black;">怎样</span>另辟蹊径打爆询盘和品牌的？</span></strong></span></a></h1><img src="https://mmbiz.qpic.cn/sz_mmbiz_jpg/SEI1ehf4xib7gtyKbXVjFqic5Pbia5BEWsGZibia7IRzeyp0HYibAB9Iibd04Oam0icGz5LaHzslEzej0Yf5NZoveZ1WKA/640?wx_fmt=jpeg&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;">
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">官网SEO干货</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">←扫码关注我</span></p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">认识</span><span style="color: black;">更加多</span><span style="color: black;">新闻</span></span></p><img src="https://mmbiz.qpic.cn/sz_mmbiz_gif/SEI1ehf4xib7gtyKbXVjFqic5Pbia5BEWsG7aPspjZ7KdvYqzUOHPZHGicY2djic6I6r7zGrXanuBngjd5l2EeASwGA/640?wx_fmt=gif&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;">
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">点击在看，你最好看</p><img src="https://mmbiz.qpic.cn/sz_mmbiz_gif/SEI1ehf4xib6apaeEJkfwvy3r4zyyPDJd0z503HUMh9hjmWKBiacNYTc0oIeRS9X24Y2FsTZWbThF8ze911nt7VA/640?wx_fmt=gif&amp;tp=webp&amp;wxfrom=5&amp;wx_lazy=1&amp;wx_co=1" style="width: 50%; margin-bottom: 20px;">




星☆雨 发表于 2024-9-25 05:20:27

“沙发”（SF，第一个回帖的人）‌

wrjc1hod 发表于 2024-10-30 20:52:30

软文发布论坛开幕式圆满成功。 http://www.fok120.com

7wu1wm0 发表于 2024-11-2 15:53:59

我赞同你的看法，你的智慧让人佩服，谢谢分享。
页: [1]
查看完整版本: SEO外链此刻还有用吗？