新手前期怎么样寻找高质量外链?
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="http://mmbiz.qpic.cn/mmbiz/44k1ricUO477d2Wgm4pPiaKLZH6Xv16iatYPEvlJ4Sicmu4wUgy8ZYsU0F1XTJzhLz78bkUicicl5dbzb8BP1E5YbDSQ/0?wx_fmt=gif&tp=webp&wxfrom=5&wx_lazy=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">经常会有小伙伴儿问到我:</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">“怎么找外链资源?”</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">“去哪里发外链?”</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">“竞争对手的外链怎么找”等等<span style="color: black;">关联</span>的问题。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">针对</span>类似<span style="color: black;">这般</span>的问题,我经常都是欲言又止,<span style="color: black;">由于</span>这是一个太宽泛的问题,我不<span style="color: black;">晓得</span>从哪里<span style="color: black;">起始</span>给你讲起你<span style="color: black;">才可</span>理解的透彻,于是写了如下这篇“新手前期<span style="color: black;">怎样</span>寻找高质量外链?”的<span style="color: black;">文案</span>,给新手<span style="color: black;">伴侣</span>一个方向和思路。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">首要</span>纠正一个观念:<span style="color: black;">非常多</span>新手<span style="color: black;">伴侣</span>会认为<span style="color: black;">大众</span>相互之间资源共享,能达到共荣的境界。<span style="color: black;">并不</span>然,外链最<span style="color: black;">要紧</span>的一点是讲究“<span style="color: black;">关联</span>性”,<span style="color: black;">倘若</span>我是卖女装的,<span style="color: black;">那样</span>我的外链肯定都是跟服装<span style="color: black;">或</span>说女装<span style="color: black;">关联</span>的外链,<span style="color: black;">倘若</span>你是卖挖掘机的,我就算把我所有的高质量的引流资源<span style="color: black;">所有</span>免费共享给你,你能指望在一个专业的服装评测站点上发布一篇关于挖掘机的<span style="color: black;">文案</span>之后为你带来<span style="color: black;">非常多</span>的流量么?</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">答案很<span style="color: black;">知道</span>:<strong style="color: blue;">不会! </strong></p><span style="color: black;">倘若</span>你想在一个服装评测站点发布了一篇挖掘机的<span style="color: black;">文案</span>,站长肯定不会给你发,即使发了<span style="color: black;">亦</span><span style="color: black;">火速</span>会被删除,即使没被删除<span style="color: black;">亦</span>不会为你带来一个有价值的流量。Ok,可能有些人会说:我就仅仅拿他当一个传递权重的外链,<span style="color: black;">那样</span><span style="color: black;">这儿</span><span style="color: black;">亦</span><span style="color: black;">能够</span>很<span style="color: black;">知道</span>的告诉你,<span style="color: black;">这般</span>的外链<span style="color: black;">不仅</span><span style="color: black;">不可</span>给你传递正能量的权重,发的多了还有可能引来谷歌对你网站的<span style="color: black;">处罚</span>。<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">倘若</span>仅仅站在SEO的<span style="color: black;">方向</span>上,<span style="color: black;">针对</span>外链<span style="color: black;">需求</span>,总结为一句话:</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">一个<span style="color: black;">必要</span> + 四个广泛 + 高质量</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;"><span style="color: black;">必要</span>:</strong></span>外链<span style="color: black;">源自</span>网站<span style="color: black;">或</span>网页内容与你网站<span style="color: black;">关联</span>且高质量</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">四个广泛:</strong></p><span style="color: black;">外链域广泛:</span>外链<span style="color: black;">源自</span>域名的数量多<span style="color: black;">外链<span style="color: black;">源自</span>地域广泛:</span>外链网站所属国家多<span style="color: black;">外链形式广泛:</span>外链的种类多,如论坛、问答、评测等等多<span style="color: black;">域名后缀多样性:</span>外链<span style="color: black;">源自</span>的域名后缀多,如.com .net .org .us .ca等<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">重视</span>:</span><span style="color: black;">倘若</span>有<span style="color: black;">详细</span>的<span style="color: black;">目的</span>市场,<span style="color: black;">能够</span>多做些<span style="color: black;">目的</span>市场国家<span style="color: black;">关联</span>的外链。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">高质量:</span>指外链<span style="color: black;">必要</span>是跟你的<span style="color: black;">制品</span><span style="color: black;">或</span>服务高度<span style="color: black;">关联</span>的,高权重的,高参与度的,高覆盖受众的。这四高外链资源的<span style="color: black;">得到</span>,都<span style="color: black;">必须</span><span style="color: black;">长时间</span>在一个行业内摸爬滚打去<span style="color: black;">累积</span>的,不是一朝一夕就能<span style="color: black;">容易</span>获取,<span style="color: black;">亦</span>不是别人随便都会分享给你的。</p>新手自己又不会找,找别人要又不行,<span style="color: black;">那样</span>该<span style="color: black;">怎样</span>寻找高质量外链呢?<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">针对</span>新手<span style="color: black;">或</span>说刚起步的网站,有一个百试不爽的武林秘籍:<strong style="color: blue;">“模仿借鉴对手+适当<span style="color: black;">调节</span>!”</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">对!<span style="color: black;">便是</span>模仿对手的做法和策略。</p><span style="color: black;"><span style="color: black;">尤其</span><span style="color: black;">重视</span>:</span>我<span style="color: black;">这儿</span>说的模仿借鉴,是说<span style="color: black;">按照</span>自己网站<span style="color: black;">或</span><span style="color: black;">机构</span>的<span style="color: black;">实质</span><span style="color: black;">状况</span>,在站外的外链方面进行模仿,可没告诉你让你去抄袭对手网站站内的内容。新手<span style="color: black;">或</span>刚起步的网站该<span style="color: black;">怎样</span>模仿借鉴对手呢? <span style="color: black;">详细</span><span style="color: black;">过程</span>如下(<span style="color: black;">这儿</span>仅仅是给新手<span style="color: black;">伴侣</span>一个思路和方向,<span style="color: black;">大众</span>举一反三地寻找一条适合自己的路子才是王道):<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;">第1</span>:搜索记录</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">你要做的是,<span style="color: black;">知道</span><span style="color: black;">那些</span>网站是你的死对头,想要搞清楚这一点很简单,选出3-5个你们行业的<span style="color: black;">重点</span>关键词,把这3-5个关键词分别拿到谷歌搜索框中搜索,排名前十<span style="color: black;">或</span>前二十的,都是你们行业做的较好的竞争对手,把这些对手网站都记录下来,预计最后<span style="color: black;">能够</span>整理出20-30个对手来。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">第二:外链分析</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">当你拿到这20-30个竞争对手网站的时候不要着急着去扒拉人家的外链,<span style="color: black;">这里</span>之前你还要对这些网站做一个精细化的过滤筛选,<span style="color: black;">保证</span>你要扒的这个站点的外链对你的价值最大化。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">举个最简单的例子假如你有一个对手是一个十几年的老站,<span style="color: black;">全世界</span>知名品牌,<span style="color: black;">那样</span>人家<span style="color: black;">亦</span>许完全<span style="color: black;">不消</span>靠SEO,<span style="color: black;">不消</span>发外链就能有着很好的排名和流量。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">再<span style="color: black;">或</span>你<span style="color: black;">另一</span>一个对手推广的重点是google ads<span style="color: black;">或</span>联盟,<span style="color: black;">或</span>EDM等,<span style="color: black;">那样</span>人家<span style="color: black;">亦</span>有可能没几条外链就能有着很好的排名和流量。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">倘若</span>你的对手侧重点不是SEO,而你本职又是一个SEOER,<span style="color: black;">那样</span>你扒拉这些站点的外链下来,<span style="color: black;">而后</span>花了<span style="color: black;">海量</span>的时间和精力去看他的外链,最后你会<span style="color: black;">发掘</span>没几条是<span style="color: black;">能够</span>借鉴的,<span style="color: black;">或</span>没几条是高质量的外链,此时<span style="color: black;">亦</span>许你的三观都粉碎了,会想着:“这么垃圾<span style="color: black;">亦</span><span style="color: black;">能够</span>上首页?”</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">因此</span>说,<span style="color: black;">咱们</span>要对这20-30个对手网站进行一个简单的分析,挑选<span style="color: black;">哪些</span>搜索流量和<span style="color: black;">举荐</span>流量占比较高对手进行重点跟进。</p><span style="color: black;">经过</span>筛选过滤,<span style="color: black;">咱们</span>挑选出其中比较理想的10个竞争对手做下一步跟进。<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">第三:扒外链!</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">市面上第三方外链<span style="color: black;">工具</span><span style="color: black;">非常多</span>,好坏<span style="color: black;">亦</span>评说不一。我较常用的是Ahrefs,还<span style="color: black;">能够</span>,免费的只<span style="color: black;">能够</span>查看十条外链,最基本的账号79美金一个月,<span style="color: black;">能够</span>查看五千条,高级账号179美金<span style="color: black;">一月</span>,<span style="color: black;">能够</span>查看两万条。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">好吧,怎么看都有点为Ahrefs打<span style="color: black;">宣传</span>的嫌疑!不管你是用哪个第三方付费<span style="color: black;">工具</span>,把<span style="color: black;">咱们</span>第二步筛选出来的10个较为理想的竞争对手一个一个地把<span style="color: black;">她们</span>的外链<span style="color: black;">所有</span>扒拉下来。</p><span style="color: black;">通常</span><span style="color: black;">来讲</span>,行业的佼佼者网站的外链数量都不会少,可能少的几万条,多的几百万<span style="color: black;">乃至</span>上千万,<span style="color: black;">咱们</span><span style="color: black;">能够</span><span style="color: black;">选取</span>只下载Backlink domain。<span style="color: black;">倘若</span>你所<span style="color: black;">运用</span>的外链<span style="color: black;">工具</span>不支持backlink domain下载,<span style="color: black;">那样</span><span style="color: black;">所有</span>外链下载下来之后,<span style="color: black;">咱们</span><span style="color: black;">能够</span>对这些外链进行去domain重处理,去重之后差不多就只剩下几百条<span style="color: black;">或</span>几千条Backlink domain外链。备注:Ahrefs<span style="color: black;">能够</span>直接导Backlink domain,<span style="color: black;">亦</span><span style="color: black;">能够</span><span style="color: black;">根据</span>外链的<span style="color: black;">区别</span>类型分别下载。<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">第四:过滤去重</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">看到<span style="color: black;">这儿</span><span style="color: black;">非常多</span>新手<span style="color: black;">伴侣</span>估计还是<span style="color: black;">处在</span>崩溃的边缘,就算去重之后,还是有几百条<span style="color: black;">或</span>几千条。<span style="color: black;">针对</span>剩下的几百几千条外链,<span style="color: black;">咱们</span>当然还<span style="color: black;">必须</span>进一步的筛选过滤之后方能<span style="color: black;">运用</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">咱们</span><span style="color: black;">能够</span><span style="color: black;">运用</span>批量打开插件,每次批量打开个五十条,<span style="color: black;">而后</span>把<span style="color: black;">哪些</span><span style="color: black;">拜访</span>不了的站点,报毒的站点,一眼就能看得出是很垃圾的站点,以及跟<span style="color: black;">咱们</span><span style="color: black;">制品</span>和服务不<span style="color: black;">关联</span>的站点统统干掉,<span style="color: black;">而后</span>再用一键收割插件把剩下的可用的站点进行批量收割并<span style="color: black;">保留</span>好。</p>如此去渣之后,剩下来的几十条<span style="color: black;">或</span>几百条外链大部分都是<span style="color: black;">能够</span>进行模仿的有效资源。<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">第五:模仿借鉴</strong></p>把<span style="color: black;">咱们</span>第二步筛选出来的10个竞争对手的外链分别进行来第三步和第四步的处理之后,最少<span style="color: black;">能够</span><span style="color: black;">得到</span>几千条<span style="color: black;">关联</span>的高质量外链资源。<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">到<span style="color: black;">这儿</span>,<span style="color: black;">咱们</span>在<span style="color: black;">文案</span>的开头<span style="color: black;">说到</span>的新手<span style="color: black;">伴侣</span>的“怎么找外链资源?”“去哪里发外链?”<span style="color: black;">关联</span>问题<span style="color: black;">咱们</span>就彻底<span style="color: black;">处理</span>了。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">其实小Q眼睛闭着就能猜到<span style="color: black;">非常多</span>新手<span style="color: black;">伴侣</span>还会问:该<span style="color: black;">怎样</span>模仿?</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">针对</span>这个问题呢,我只能说<span style="color: black;">倘若</span>你看到是一篇<span style="color: black;">资讯</span><span style="color: black;">文案</span>,<span style="color: black;">那样</span>你就<span style="color: black;">能够</span>试着联系该<span style="color: black;">资讯</span>站点的<span style="color: black;">关联</span>人员,咨询下<span style="color: black;">怎样</span>投递<span style="color: black;">资讯</span>稿,<span style="color: black;">而后</span>发布一篇跟对手类似的<span style="color: black;">资讯</span>稿并带上你自己的网址;<span style="color: black;">倘若</span>是一篇评测<span style="color: black;">文案</span>,<span style="color: black;">那样</span>你就联系编辑<span style="color: black;">或</span>站长,发邮件询问<span style="color: black;">是不是</span><span style="color: black;">能够</span>投递一篇关于xxxx的评测<span style="color: black;">文案</span>(<span style="color: black;">重视</span>邮件写作技巧,否则人家是不会鸟你的);<span style="color: black;">倘若</span>是一篇普通的2.0博客,<span style="color: black;">那样</span>你<span style="color: black;">亦</span>去注册一个账号,免费发布一篇<span style="color: black;">文案</span>;<span style="color: black;">倘若</span>是问答、<span style="color: black;">倘若</span>是一个目录、<span style="color: black;">倘若</span>是一个<span style="color: black;">照片</span>分享、<span style="color: black;">倘若</span>是..........</p>总之,对手怎么做的,<span style="color: black;">咱们</span>就模仿着做就好。在你不会找外链,<span style="color: black;">或</span>网站还<span style="color: black;">刚才</span>起步的时候,不<span style="color: black;">想要</span>着玩<span style="color: black;">花招</span>搞创新,先学习别人做法,别人学习的差不多了,有<span style="color: black;">必定</span>高度了,再图其他。<span style="color: black;">尤其</span>备注:不要眼闭着去模仿,在模仿之前<span style="color: black;">必须</span>查看这个资源<span style="color: black;">是不是</span>是值得模仿的,<span style="color: black;">倘若</span>明<span style="color: black;">晓得</span>是一条垃圾外链<span style="color: black;">亦</span>去模仿,那只能说明-你傻。<span style="color: black;">咱们</span>要做的是取其精华,去其糟粕,等<span style="color: black;">咱们</span>把十个对手的精华都吸过来了,<span style="color: black;">那样</span>你就非常强大了,在这个时候,你就<span style="color: black;">能够</span>尝试着创新,<span style="color: black;">作为</span>别人模仿的对象。<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">第六:拓展并创新</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">当你把对手的外链都模仿的差不多了的时候,你的网站<span style="color: black;">亦</span>有了<span style="color: black;">必定</span><span style="color: black;">基本</span>,你对外链资源的类型和操作方式<span style="color: black;">亦</span>有了<span style="color: black;">必定</span>的认识,这个时候你就<span style="color: black;">能够</span><span style="color: black;">按照</span>每种外链类型的特点,<span style="color: black;">运用</span>谷歌搜索指令进行资源的拓展,关于<span style="color: black;">怎样</span><span style="color: black;">运用</span>谷歌指令请点击:<span style="color: black;">怎样</span><span style="color: black;">运用</span>谷歌指令<span style="color: black;">有效</span>地<span style="color: black;">研发</span>客户和寻找外链资源?</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><strong style="color: blue;">点评:</strong></span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;"><span style="color: black;">首要</span>感谢小Q的投稿!</span></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">在SEO<span style="color: black;">行业</span>曾经流行一句话,内容为王,外链为皇。可见外链对<span style="color: black;">提高</span>一个网站权重的是有多么大的<span style="color: black;">要紧</span>性。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">咱们</span>学习竞争对手,分析外链质量都<span style="color: black;">无</span>错。<span style="color: black;">然则</span>切记外链不是越多越好,外链<span style="color: black;">必定</span>要高质量的,<span style="color: black;">关联</span>性的,<span style="color: black;">况且</span>是对方单项链接,<span style="color: black;">这般</span>的外链才叫高质量,<span style="color: black;">亦</span>才会对网站有<span style="color: black;">很强</span>的<span style="color: black;">提高</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">最后请<span style="color: black;">大众</span>思考一个问题,<span style="color: black;">怎样</span>结合SNS来做SEO!</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;"><span style="color: black;"><img src="http://mmbiz.qpic.cn/mmbiz/44k1ricUO47649r4nXSQ2McfWL4oYo6TeOyLoKgtdU56aq0pic9QPLbOPrP8zC0Octp3ruLMbjNAp8Iib4QKxTvjA/640?wx_fmt=jpeg&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></span></strong></p>
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