【保藏】七年实战经验：网络推广之百度系引流怎么样做到极致？
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">【此文较长，<span style="color: black;">必须</span>耐心读完】</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">移动互联网时代，不管任何聚会，你不谈点公众号看法，<span style="color: black;">或</span>某个APP<span style="color: black;">怎样</span><span style="color: black;">怎样</span>，<span style="color: black;">好似</span>你就不是做互联网似的。<span style="color: black;">况且</span>，还乐此不疲。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">因此</span>不管<span style="color: black;">机构</span><span style="color: black;">体积</span>，业务<span style="color: black;">怎样</span>，新<span style="color: black;">媒介</span>专员<span style="color: black;">必要</span>设置一枚，美其名曰拥抱互联网变化，紧跟时代潮流。<span style="color: black;">这儿</span>不是讽刺，而是看到一个现实说下，笔者<span style="color: black;">自己</span><span style="color: black;">亦</span>有个人公众号之类。笔者2010年接触SEO(搜索引擎优化)，不早<span style="color: black;">亦</span>不晚，<span style="color: black;">迄今</span>仍对SEO情有独钟。两三年前就有人唱衰SEO行业，SEO<span style="color: black;">没</span>用之类，<span style="color: black;">并不</span>然，下面会给你娓娓道来。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">前不久，受邀一个专门给创业<span style="color: black;">机构</span>讲SEO<span style="color: black;">微X</span>群，就把自己经历和操作过的项目分享了一下，有<span style="color: black;">非常多</span><span style="color: black;">伴侣</span>加我，看来这个需求并不是像网上说的那样<span style="color: black;">没</span>人问津嘛。那是<span style="color: black;">为何</span>呢？外行人看热闹，内行人看门道。真正的大神都是低调的！我<span style="color: black;">亦</span>不是大神，只是<span style="color: black;">期盼</span><span style="color: black;">有些</span><span style="color: black;">必须</span>的人少走些弯路。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">言归正传，百度系引流到底<span style="color: black;">怎样</span><span style="color: black;">才可</span>做到极致呢？</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">先说下百度系的<span style="color: black;">要紧</span>性，<span style="color: black;">所说</span>百度系，<span style="color: black;">便是</span>百度<span style="color: black;">自己</span>平台及其它导流的<span style="color: black;">有些</span>平台。<span style="color: black;">另一</span>还有阿里系，腾讯系，不在本文讨论中。百度系举例如百度<span style="color: black;">晓得</span>，百度百科，百度经验，爱奇艺之类。先看一下下图，百度系各平台流量对比。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="http://mmbiz.qpic.cn/mmbiz_png/mMoVXriayTn9p1VLuwo1dBASj89foF9iaxibdeR8jhcjjlD1ccVpvsqolhicfvs9otOXkzjibJUnibAq4wyrGQoK56NQ/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">看完上图，有什么感受？最大的流量是百度搜索本身，其次是百度<span style="color: black;">晓得</span>、百度百科、百度文库等。百度搜索本身就引导出一个行业，那<span style="color: black;">便是</span>以搜索排名为<span style="color: black;">基本</span>的一种是付费投放推广，SEM（搜索引擎营销），另一种<span style="color: black;">便是</span>SEO。百度系对<span style="color: black;">自己</span>平台权重排名给予高这个做这行的都知道的。看下面另一张图。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="http://mmbiz.qpic.cn/mmbiz_png/mMoVXriayTn9p1VLuwo1dBASj89foF9iaxfUlCSqZEADXoibsoHzMic5dVovo2zicARh47lGYAognbkGiaJiaiajBLUaPA/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="http://mmbiz.qpic.cn/mmbiz_png/mMoVXriayTn9p1VLuwo1dBASj89foF9iaxKRibm2jAmCOceO6FHl5icjDI5BevZNeanK1p7lp9GmuSOyibP8hLoPiaBQ/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">本文接下来重点说说<span style="color: black;">怎样</span>引流做到极致</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">重点</span>分以下几块：SEO、百度<span style="color: black;">晓得</span>、百度百科、百度文库、爱奇艺视频</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">SEO</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">首要</span>从SEO<span style="color: black;">来讲</span>，<span style="color: black;">平常</span>的<span style="color: black;">歧义</span>是到底是内容越多越好，还是外链越多越好？还有<span style="color: black;">便是</span><span style="color: black;">怎样</span>做站内优化之类。其实，最<span style="color: black;">基本</span><span style="color: black;">亦</span>最<span style="color: black;">基本</span>的是<span style="color: black;">重要</span>词分析。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">用白话一点说法<span style="color: black;">便是</span>，不管你是卖东西，还是提供服务还是做啥，你<span style="color: black;">供给</span>那个最核心的<span style="color: black;">制品</span><span style="color: black;">便是</span>你的核心<span style="color: black;">重要</span>词。<span style="color: black;">例如</span>说京东综合网购物商城，<span style="color: black;">例如</span>你是卖红木家具的，你的核心<span style="color: black;">重要</span>词<span style="color: black;">便是</span>红木家具。<span style="color: black;">重要</span>词，<span style="color: black;">通常</span><span style="color: black;">归类</span><span style="color: black;">制品</span><span style="color: black;">重要</span>词，品牌<span style="color: black;">重要</span>词，通用<span style="color: black;">重要</span>词，竞品<span style="color: black;">重要</span>词。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">红木家具在哪呢，浙江东阳。不管线下线下都有，但传统线下<span style="color: black;">占多数</span>，<span style="color: black;">倘若</span>想做线下引流<span style="color: black;">而后</span>到线下购买，SEO就可以发挥大<span style="color: black;">功效</span>了。<span style="color: black;">例如</span>，你的红木家<span style="color: black;">拥有</span><span style="color: black;">制品</span>名字吧，红木家具床，红木家具桌子等等，<span style="color: black;">而后</span>你<span style="color: black;">能够</span>设个自己品牌，<span style="color: black;">例如</span>什么捷达，好运来之类。<span style="color: black;">而后</span><span style="color: black;">便是</span>红木家具通用<span style="color: black;">重要</span>词，用百度去搜索家具，红木家具提示出来的词整理出来。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">接下来呢，<span style="color: black;">便是</span><span style="color: black;">咱们</span>说到内容。做内容前提你得要一个框架，不管你是自己建个网站，还是开个新浪博客，都<span style="color: black;">能够</span>。把<span style="color: black;">重要</span>词放进去，<span style="color: black;">而后</span>构建好你的平台。最后<span style="color: black;">便是</span>让别人<span style="color: black;">晓得</span>你，这<span style="color: black;">亦</span><span style="color: black;">便是</span>外推。<span style="color: black;">平常</span>的方式<span style="color: black;">便是</span>交换链接，做网络推广，<span style="color: black;">选取</span>好<span style="color: black;">重要</span>词。这<span style="color: black;">便是</span>SEO引流<span style="color: black;">办法</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">当你辛苦把网站<span style="color: black;">或</span>你的博客优化到百度 首页了，一搜索你的<span style="color: black;">制品</span>，<span style="color: black;">或</span>核心流量<span style="color: black;">重要</span>词，一看<span style="color: black;">便是</span>百科，<span style="color: black;">晓得</span>，文库排你前面，是不是就没用了呢？</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">完全不是。SEO是一种有效的方式 ，虽然它有效，但它只是一种，<span style="color: black;">因此</span>接下来要讲讲百度其它的操作<span style="color: black;">办法</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">百度<span style="color: black;">晓得</span></strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">百度一下，你就<span style="color: black;">晓得</span>！就像是农村再远的都不<span style="color: black;">晓得</span>，不懂百度嘛。虽然百度近几年受<span style="color: black;">所说</span>的<span style="color: black;">各样</span>事件，但在PC端，他的霸主地位仍不可破。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">百度<span style="color: black;">晓得</span>，<span style="color: black;">便是</span>首当一冲的自然流量大将。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">从百度<span style="color: black;">晓得</span>问题来看，<span style="color: black;">包括</span><span style="color: black;">各样</span>问题，红木家具的，当然了不少，下面是百度<span style="color: black;">晓得</span>搜索截图。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><img src="http://mmbiz.qpic.cn/mmbiz_png/mMoVXriayTn9p1VLuwo1dBASj89foF9iax5IHk0pY2znmOJSavuKwD0yBgzUL2dE9kAuF5aRrEiasCM4ttIqFxxlQ/640?wx_fmt=png&tp=webp&wxfrom=5&wx_lazy=1&wx_co=1" style="width: 50%; margin-bottom: 20px;"></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">不是讲百度<span style="color: black;">晓得</span>引流，<span style="color: black;">为何</span>先讲下百度<span style="color: black;">晓得</span><span style="color: black;">怎样</span>好呢？</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">那是<span style="color: black;">由于</span>为了让你对百度<span style="color: black;">晓得</span><span style="color: black;">注意</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">百度<span style="color: black;">晓得</span><span style="color: black;">怎样</span>引流呢？</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">和SEO<span style="color: black;">重要</span>词思路一模<span style="color: black;">同样</span>，还记得上面你做的<span style="color: black;">重要</span>词和整理的内容吧。这<span style="color: black;">便是</span>你的<span style="color: black;">基本</span>。接下来<span style="color: black;">必须</span>注册账号，提回，回答。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">百度<span style="color: black;">晓得</span>的<span style="color: black;">基本</span><span style="color: black;">认识</span><span style="color: black;">晓得</span>的基本规则：http://zhidao.baidu.com/s/guideline/answer.html</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">接下来是百度提问的技巧，<span style="color: black;">必定</span>要自然化。<span style="color: black;">例如</span>，你<span style="color: black;">能够</span>提，东阳红木家具哪家好？但<span style="color: black;">不可</span>太直接的<span style="color: black;">宣传</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">引<span style="color: black;">晓得</span>广泛流的核心是收集<span style="color: black;">各样</span>用户问题，做对比，找到流量高的问题，<span style="color: black;">而后</span>去模仿做就<span style="color: black;">能够</span>了。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">PS另加一点，<span style="color: black;">倘若</span>你能申请<span style="color: black;">晓得</span>行业认证，回答问题成功率会更高，可信度<span style="color: black;">亦</span>更高。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">百度百科</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">百科<span style="color: black;">通常</span>人觉得是<span style="color: black;">公司</span>品牌，和引流没多大关系。<span style="color: black;">并不</span>然。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">百科的流量，不管是<span style="color: black;">公司</span>词条还是<span style="color: black;">制品</span>词条，流量<span style="color: black;">没</span>比大。<span style="color: black;">然则</span>当下，百度百科操作相当难，<span style="color: black;">倘若</span>你的百度等级不高，内容太<span style="color: black;">宣传</span>，更本提交不成功。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">那如此<span style="color: black;">这般</span>，<span style="color: black;">咱们</span><span style="color: black;">怎样</span>做呢？</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">先说下百科，在参考资料里<span style="color: black;">能够</span>加链接（<span style="color: black;">这儿</span>链接除了大网站，如新浪，人民网之类，<span style="color: black;">倘若</span>是某个<span style="color: black;">制品</span><span style="color: black;">机构</span>，<span style="color: black;">能够</span>放<span style="color: black;">机构</span>链接的）</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">百科操作几个简单<span style="color: black;">办法</span>分享：</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">1、<span style="color: black;">公司</span>百科，用营业执照方式，成功较容易，不足内容<span style="color: black;">不可</span>太多；</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">2、<span style="color: black;">制品</span>百科，有新建和<span style="color: black;">弥补</span>两种，不管哪种都<span style="color: black;">必须</span>正规<span style="color: black;">源自</span>，<span style="color: black;">必须</span><span style="color: black;">资讯</span>源网站引用；</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">3、养百科账号，经验去做<span style="color: black;">有些</span>任务，<span style="color: black;">例如</span>完善词条之类</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">4、<span style="color: black;">能够</span>买高账号，<span style="color: black;">亦</span><span style="color: black;">能够</span>付费找别人做，前提是<span style="color: black;">必定</span>要找第三方交易做担保。<span style="color: black;">通常</span>做百科说<span style="color: black;">保准</span>能做上，先让你交钱的，你就<span style="color: black;">能够</span><span style="color: black;">不消</span><span style="color: black;">思虑</span>了。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">以上，<span style="color: black;">倘若</span>百科做上去以后，从品牌，从流量，从搜索还是有很大<span style="color: black;">功效</span>的。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">百度文库</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">此刻</span>百度文库比早几年难<span style="color: black;">有些</span>，<span style="color: black;">倘若</span>是原创内容还好。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">百度文库的核心是你的内容<span style="color: black;">拥有</span><span style="color: black;">帮忙</span>兴。<span style="color: black;">例如</span>红木家具的<span style="color: black;">文案</span>，<span style="color: black;">不可</span>从头到尾介绍你的<span style="color: black;">制品</span>多好，多少钱，在哪买，应该谈谈他的<span style="color: black;">功效</span>，好处之类</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">顺带<span style="color: black;">宣传</span>。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">文库和百度系其它<span style="color: black;">同样</span>，还是账号要高。百度文库<span style="color: black;">亦</span><span style="color: black;">必须</span>认证。再说明下，不管是<span style="color: black;">晓得</span>还是文库，<span style="color: black;">必定</span>要量大。你到时 就发了三五条，就说，你看百度<span style="color: black;">晓得</span> 和文库</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">基本</span>没啥流量嘛！做推广的人都<span style="color: black;">晓得</span>，有时量比质更<span style="color: black;">要紧</span>（铺的面更广，同一个内容，你<span style="color: black;">能够</span>整理<span style="color: black;">区别</span>区块来发）</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><strong style="color: blue;">最后说说百度经验和爱奇艺视频</strong></p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">这是我在做<span style="color: black;">制品</span>运营推广有用的两个平台，实践操作。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">百度经验，只要内容是原创的，不管多少，基本发都收录，<span style="color: black;">倘若</span>放上<span style="color: black;">照片</span>更好。给一个小技巧：<span style="color: black;">倘若</span>失败，修改下投诉，<span style="color: black;">通常</span>就会<span style="color: black;">表示</span>成功了。<span style="color: black;">而后</span>过一天百度就收录了</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">比你的SEO页面收录还快，当然比百度<span style="color: black;">晓得</span><span style="color: black;">亦</span>快。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">爱奇艺视频<span style="color: black;">优良</span>：</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">权重高，爱奇艺为百度投资，2015年5月百度与爱奇艺深度合作，<span style="color: black;">因此</span>爱奇艺上的视频在百度上搜索度优先其它平台视频；</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">流量大，2016年第三季度，爱奇艺视频活度度和打开率均排名<span style="color: black;">第1</span>，爱奇艺日活用户数3.1亿，移动端超2.4亿；</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">效果好，<span style="color: black;">经过</span>对腾讯视频、爱奇艺、优酷、<span style="color: black;">外链论坛：www.fok120.com</span>，乐视等视频平台上传相同和目视频测试，搜索引擎收录和播放量，都是爱奇艺最好。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">操作流程：</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">账号准备：准备2-3个爱奇艺账号，用手机注册<span style="color: black;">就可</span>。注册好后简单完善下介绍之类；</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">视频准备：原有拍摄视频<span style="color: black;">或</span>新拍操作视频，<span style="color: black;">制品</span><span style="color: black;">关联</span>介绍视频之类；</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">文案准备：视频拍摄好后<span style="color: black;">必须</span>写视频标题名<span style="color: black;">叫作</span>，名<span style="color: black;">叫作</span>最好<span style="color: black;">包括</span><span style="color: black;">制品</span>，<span style="color: black;">包括</span>热门<span style="color: black;">重要</span>词，<span style="color: black;">包括</span>品牌等。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">上传视频标题、标签、<span style="color: black;">选取</span>类别等都要写清楚，方便视频本身和百度都能搜索到；</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">标题<span style="color: black;">要求</span>：<span style="color: black;">能够</span>用百度看用户搜索提示。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">推广，万变不离其宗，找到一个好的平台，准备一个好的内容，写一个好的标题，<span style="color: black;">而后</span>让感兴趣的人看到产生一系列动作，<span style="color: black;">保藏</span>，<span style="color: black;">乃至</span>到购买。</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">如这篇<span style="color: black;">文案</span>，很简单，但<span style="color: black;">倘若</span>一项做细做深，做精，你就<span style="color: black;">能够</span>引流源源<span style="color: black;">持续</span>！</p>
<p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">我是白杨，<span style="color: black;">爱好</span>SEO，<span style="color: black;">爱好</span>推广，<span style="color: black;">亦</span><span style="color: black;">爱好</span>新<span style="color: black;">媒介</span>，<span style="color: black;">此刻</span>是28推第四期新<span style="color: black;">媒介</span>一员，欢迎交流学习！我的<span style="color: black;">微X</span>号：baiyang2047</p>
你的见解真是独到，让我受益匪浅。 你的言辞如同繁星闪烁，点亮了我心中的夜空。 你的言辞如同繁星闪烁，点亮了我心中的夜空。
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