4lqedz 发表于 2024-7-8 13:13:22

新人主播之电台直播怎么做?


    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://pic1.zhimg.com/80/v2-ad0ca7b471f7df5ddcb49d6580b97b54_720w.webp" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">唱歌类主播,提前准备好曲目和伴奏;脱口秀聊天类主播,提前准备好段子;情感类主播,提前准备好<span style="color: black;">文案</span>。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">针对</span><span style="color: black;">区别</span>风格的主播都不可忽略一个核心准备——<span style="color: black;">专题</span>,在适当的时候<span style="color: black;">亦</span>要抛出<span style="color: black;">专题</span>和小耳朵们互动一下,而不是全程主播一个人的独角戏。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">因为</span>绝大<span style="color: black;">都数</span>的音频主播是保持<span style="color: black;">奥秘</span>感不露脸的,<span style="color: black;">那样</span>就<span style="color: black;">必须</span>在封面、竖屏背景方面呈现给粉丝们一个<span style="color: black;">新鲜</span>立体的形象。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">非常多</span>新人主播开播后<span style="color: black;">发掘</span>自己的直播间不进人,绝大<span style="color: black;">都数</span>都是<span style="color: black;">由于</span>封面选得<span style="color: black;">欠好</span>,竖屏背景不<span style="color: black;">明显</span>亮点。<span style="color: black;">能够</span>运用美图软件适当的添加文字和贴图进行封面美化,一是<span style="color: black;">能够</span>吸睛;二是让用户明白直播内容和风格。</p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://pic2.zhimg.com/80/v2-175aafd7ec6a1c1b51311fffccc7ff5d_720w.webp" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">电台主播的节奏是很<span style="color: black;">要紧</span>的,<span style="color: black;">区别</span>于视频直播,<span style="color: black;">喜欢</span>看视频直播的用户大<span style="color: black;">都数</span>时间段都<span style="color: black;">爱好</span>热情高涨的直播间,音频直播的用户<span style="color: black;">都数</span>都<span style="color: black;">爱好</span>“听”,<span style="color: black;">尤其</span>是深夜档电台<span style="color: black;">占多数</span>用户们更<span style="color: black;">喜欢</span>安静惬意的直播环境。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">因此呢</span>,主播们要<span style="color: black;">按照</span>时间去进行节奏把控,何时动何时静...</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">DAY<span style="color: black;">白日</span>档</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">相较于<span style="color: black;">夜晚</span>,<span style="color: black;">白日</span>直播的话<span style="color: black;">能够</span>嗨一点,多以聊愈互动为主。其中<span style="color: black;">专题</span><span style="color: black;">能够</span>从读物/音乐<span style="color: black;">举荐</span>/<span style="color: black;">处理</span>情感问题/故事分享/热点<span style="color: black;">专题</span>讨论等几方面出发。当然<span style="color: black;">能够</span>在这个时间<span style="color: black;">选取</span>多跑跑PK,PK是最好调动房间气氛的<span style="color: black;">奥密</span>武器,<span style="color: black;">亦</span><span style="color: black;">能够</span>让新人主播<span style="color: black;">增多</span><span style="color: black;">揭发</span>机会。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">NIGHT晚间档</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">由于</span>晚间时间更长,在线用户<span style="color: black;">亦</span>会比<span style="color: black;">白日</span>多,时间<span style="color: black;">能够</span><span style="color: black;">重点</span>划分3个:</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">01 0点前:</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">通常</span>这<span style="color: black;">周期</span>用户会更<span style="color: black;">爱好</span>体验到丰富的直播内容,如唱唱歌、打打连麦PK、做做游戏,主播们<span style="color: black;">能够</span>跟粉丝互动娱乐为主。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">02 0-3点:</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">都数</span>用户<span style="color: black;">这里</span><span style="color: black;">周期</span>会准备入睡,直播间可能就不宜过于活跃,<span style="color: black;">能够</span>进行<span style="color: black;">有些</span>夜间暖心<span style="color: black;">专题</span>的聊愈、电台读文之类的。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">03 3点后:</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;"><span style="color: black;">倘若</span>这个点还活跃的用户,<span style="color: black;">都数</span><span style="color: black;">便是</span>夜猫子,但人数<span style="color: black;">已然</span>相对减少,主播<span style="color: black;">能够</span>把握这个<span style="color: black;">机会</span>吸引新粉丝。当用户进入直播间的时候,<span style="color: black;">能够</span>主动自我介绍,介绍自己的直播类型、直播内容、直播时间。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">不论是<span style="color: black;">白日</span>还是<span style="color: black;">夜晚</span>,主播要学会将时间段的安排简要的添加在背景图上,让小耳朵们和刚进直播间的用户都<span style="color: black;">能够</span>一目了然。</p>
    <div style="color: black; text-align: left; margin-bottom: 10px;"><img src="https://pic1.zhimg.com/80/v2-605248579ce0e9b5373cc8113eff2664_720w.webp" style="width: 50%; margin-bottom: 20px;"></div>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">音乐:想要进行节奏把控,最直接的<span style="color: black;">便是</span><span style="color: black;">经过</span>调节音乐达到效果。在气氛<span style="color: black;">必须</span>高涨活跃的时候,<span style="color: black;">能够</span>放<span style="color: black;">有些</span>歌热场、嗨歌等;在幽默搞笑的时候,<span style="color: black;">能够</span>放些音效带动<span style="color: black;">大众</span>的<span style="color: black;">心情</span>;在内容切换到温馨的聊愈环节时,<span style="color: black;">能够</span>放<span style="color: black;">有些</span>抒情的歌曲或轻音乐。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">段子:任何段子若想<span style="color: black;">不外</span>时,就<span style="color: black;">必要</span><span style="color: black;">持续</span>更新和创新。脱口秀类型的主播,总不可能老段子反复讲,多看<span style="color: black;">关联</span>综艺、视频,把有趣的段子记录整理。</p>
    <p style="font-size: 16px; color: black; line-height: 40px; text-align: left; margin-bottom: 15px;">电台<span style="color: black;">文案</span>:<span style="color: black;">针对</span><span style="color: black;">必须</span>读文的主播<span style="color: black;">来讲</span>,<span style="color: black;">必须</span><span style="color: black;">持续</span>更新电台<span style="color: black;">文案</span>,<span style="color: black;">能够</span>去电台类的网站、公众号或<span style="color: black;">关联</span>账号寻找。<span style="color: black;">然则</span><span style="color: black;">倘若</span><span style="color: black;">必须</span>录制成自己的音频<span style="color: black;">必定</span>要注重版权问题,主播若想打造个人<span style="color: black;">特殊</span>更<span style="color: black;">必须</span>自己进行原创哦!</p>





4lqedz 发表于 2024-10-20 18:28:42

对于这个问题,我有不同的看法...
页: [1]
查看完整版本: 新人主播之电台直播怎么做?